PRLog - June 27, 2014 - LOS ANGELES -- Aaron Marcus is the founder and President of Aaron Marcus and Associates, Inc. (AM+A). A graduate in physics from Princeton University and in graphic design from Yale University, in 1967 he became the world’s first graphic designer to be involved fulltime in computer graphics. In the 1970s he programmed a prototype desktop publishing page layout application for the Picturephone ™ at AT&T Bell Labs, became the first designer to program virtual reality art-spaces while a faculty member at Princeton University, and directed an international team of visual communicators as a Research Fellow at the East-West Center in Honolulu.
You can find both the podcast and transcription at the Business901 blog, on the page,Experiences in User Design (http://business901.com/
The Lean Marketing Lab is an online community, that has been created to further the cause of bringing continuous improvement to the sales and marketing arena. The foundational work is in Lean but you will find a flavor of Service Design and Design Thinking intertwined.
About Business901 (http://business901.com) provides direction in areas such as Lean Marketing and Lean Services. Joe Dager is president of Business901, a firm specializing in bringing the continuous improvement process to the sales and marketing arena. He takes his process thinking of over thirty years in marketing within a wide variety of industries and applies it through Lean Marketing Concepts.
Joe has participated with companies involved in retail, manufacturing, software and professional services along their quality journey. In these companies, Joe developed and implemented sales and marketing strategies. Always being a process thinker, he attached Lean to the way of implementing sales and marketing and has advanced those practices through Design Thinking and Service Design concepts.
The Business901 Blog and Podcast include many leading edge thinkers and been featured numerous times for its contributions to the Bloomberg’s Business Week Exchange. Joe has authored five books with the most recent published this year, Cap-Do.