Marketing Expert Greg Rollett Hits Amazon Best-Seller List With “The Winning Way”

ORLANDO, Fla. - June 26, 2014 - PRLog -- Best-selling author and marketing expert Greg Rollett, CEO of Celebrity Expert Marketing, recently joined a select group of leading business experts from around the world, along with best-selling author and speaker, Brian Tracy (http://www.briantracy.com?cmpid=2297&proid=3948) to co-write the book titled, The Winning Way: The World's Leading Entrepreneurs and Professionals Share How They are Winning in Life and Business and You Can Too! The book was released on June 19, 2014 by CelebrityPress™ - a leading business book publisher.

On the day of release, The Winning Way reached best-seller status in three Amazon.com categories - reaching #8 in the “Direct Marketing” category and #12 in the “Marketing For Small Business” category. The book also reached best-seller status in the “Marketing” category. Greg Rollett contributed a chapter titled “Using Educational Marketing to Build Rapport, Credibility and Crush Objections.”

Greg Rollett is a direct marketing expert who takes the personality of his clients and injects it into their marketing. Doing so, he creates instant rapport with the audience, creating an emotional connection, bond and trust that moves the sales process forward, faster.

CelebrityPress™ describes The Winning Way:

By definition, winning means that you competed and you came out ahead. Human nature requires us to compete in order to survive. Therefore, winning and survival have the element of success in common. To ascend to a winning position, you need a goal, a desire to achieve it, and the qualities of discipline, perseverance and action to attain it.

Having your goal and setting yourself up to achieve your goal is the first step in the process. You adjust your mindset and begin to plan diligently. Goals may be as different as DNA, but methodologies have much in common. Furthermore, your plans and expectations will need adjustments as you go along. That is why the knowledge shared by the CelebrityExperts® in this book will be of importance to you.

The advice and suggestions of these CelebrityExperts® are based on their experiences – both their accomplishments and their shipwrecks. The knowledge they share will allow you to make plans that can propel you in the right direction. That is the function of a mentor – to guide you where you are going and to advise what to avoid.

To order a copy of the book, please go to Amazon.com/gp/product/099121434X/ref=as_li_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=099121434X&linkCode=as2&tag=dicksnantonag-20

The royalties from this project will be given to Entrepreneur’s International Foundation (http://www.entrepreneursfoundation.com/), a not for profit organization dedicated to creating unique launch campaigns to raise money and awareness for charitable causes.

About Greg Rollett:

Greg Rollett is a Best-Selling Author, Emmy Nominated Producer and Marketing Expert who works with experts, authors and entrepreneurs all over the world. He is the CEO of Celebrity Expert Marketing and the voice of Orlando's entrepreneurs as the host of the Rollett Report on WFLA 102.5 FM and AM 540.

Greg utilizes the power of media creation, direct response and personality-driven marketing to attract more clients and to create more freedom in the businesses and lives of his clients.

Greg has written for Mashable, Fast Company, Inc.com, the Huffington Post, AOL, AMEX’s Open Forum and others, and continues to share his message helping experts and entrepreneurs grow their business through marketing.

Greg’s client list includes Michael Gerber, Brian Tracy, Tom Hopkins, Dan Kennedy, Coca-Cola, Miller Lite and Warner Brothers, along with thousands of entrepreneurs and small-business owners across the world. Greg’s work has been featured on FOX News, ABC, NBC, CBS, CNN, the Bio Channel, A&E, the USA Today, Inc Magazine, BusinessWeek, Newsweek, Forbes Magazine, the Wall Street Journal, the Daily Buzz and more.

About Celebrity Press™:

Celebrity Press™ is a leading business, health and wellness book publisher that publishes books from thought leaders around the world. Celebrity Press™ has published books alongside Jack Canfield, Brian Tracy, Dan Kennedy, Dr. Ivan Misner, Robert Allen and many of the biggest experts across diverse fields. CelebrityPress™ has helped launch over 1400 best-selling authors to date.

Learn more at http://www.celebritypresspublishing.com