“infinity Business Magazine, since its inception, has been successful in bringing attention to the need of affordable advertising and gaining exposure for smaller businesses, states Tony Ferriera, CEO and Publisher. Since its launch, we have had many business coaches, entrepreneurs and small business owners thanking me for providing such helpful resources as well as exposure for small businesses.”
While Infinity Business Magazine is heading towards its first anniversary, A & D Designs Inc has expanded its services by helping other industry and business professionals launch their own magazine. A&D Designs Inc. will be publishing and assisting in launching Ultimate Healing Resources Magazine and Divorcee 702 Magazine in the fall of 2014.
“ We have decided to expand our services to include magazine publishing because there are many others out there who have something important to share, states Dawn Ferriera, CFO and Editor, Infinity Business Magazine while business oriented isn’t capable of pinpointing important information and exposure for all industries. We work in a general business format. Therefore, by helping launch and publish magazines for industry specific businesses they are able to fully concentrate on content that deals with specific ideas and issues that are happening in that field. As well as, creates a place for consumers to go to find specific businesses that fit their needs.”
For many years news media has been feeding statistics to us that newspapers and magazines will soon but all disappear with the consumers ability to access their information online. Infinity Business Magazine has found this not to be necessarily true. “ Yes, it is true that many people do go online to read news and information, states Dawn Ferriera, however, we have found that there is still times that people like to sit down in a waiting area, conference room, business lobby where people do enjoy picking up a magazine and be able to easily read articles and information without having to click, scroll to find what they are looking for. Secondly, advertising is also about branding and consumer recognition. Having your business information front and center that can easily be taken with the consumer is a value the internet can’t always provide. Ever seen an ad online briefly then can’t remember where you saw it and can’t find the info again? Well, this doesn’t happen with print. It’s there when you need it!”