"Make sure your website designer knows in advance why you are redoing your website. We've all seen great websites and we've all seen some that need help,” said Daphne Prancer. “When you decide to redesign or rewrite your website, you're better off hiring someone to do the work. Make sure the designer knows in advance why you are creating it. What the primary themes will be.”
A website is a company’s marketing tool with the widest reach. It resides on the World Wide Web. With that in mind, create one that will dazzle visitors. A great website nullifies print media. Companies can greatly reduce printing and postage costs if they embrace online media.
Websites have to work both on desktop and mobile browsers. Business owners must have a mobile-friendly website that showcases their business in a positive light. People searching for a motivational speaker on their smartphones are more likely to reach out. They are closer to a decision.
The new websites promote Mark Anthony Germanos' new book and workshop Attract your ideal customer. Germanos advises meeting planners: After attending Attract your ideal customer, attendees will know how to:
Create a persona of their ideal customer.
Use Facebook as a business tool.
Monitor and protect their online reputation.
They will fully understand that…after they define their ideal customer persona, they will attract her and she will call. Their niche and marketing will be very specific and successful. They will thank the meeting planner for making the conference happen.