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New iPhone recipe app, frij, looks to reduce US's $165 billion food waste and make cooking easier

GREENVILLE, S.C. - June 8, 2014 - PRLog -- Last year, people in the United States wasted an estimated $165 billion dollars in food.  A large quantity of this waste is from families simply allowing food to spoil or expire in their refrigerator.  A new iPhone app in development called frij, will be able to save Americans from wasting food by providing them with recipes that they can make right away with the ingredients they have on hand.

The process of using this app is simple.  You create a myfrij account for free.  This allows you to save your inventory in to the app.  You can search for ingredients, speak them into the phone, or even scan the barcodes on the products themselves.  The initial use will take about 10 minutes but upkeep is very quick.  You then tell frij what course you would like to make (breakfast, lunch, dinner, snack, or dessert) and it will show you recipes in which you have every single item to make.  The need to go to the store to purchase one or two additional items will be eliminated.

Of course, the need to go to the store will eventually come and frij assists with that as well.  You can easily create a shopping list by automatically adding depleted items from your inventory.  Other features for the app include social networking features, reviews, pictures, ratings, and the ability to add your own recipes.

frij is currently in development and seeking backing on Kickstarter.com.  Visit www.myfrij.com to learn more.

Media Contact
Rick Petralia

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Location:Greenville - South Carolina - United States
Industry:Food, Mobile
Tags:Food, iPhone, Recipe, App, Cooking
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