Three African-American Entrepreneurs are radio trailblazers in Birmingham, AL

BIRMINGHAM, Ala. - June 6, 2014 - PRLog -- The Joe Lockett Show has become the number one Saturday morning talk show on a primarily Christian Conservative radio station. The battle of the sexes show hit airwaves in Feb on WYDE 101.1, Crawford Broadcasting Station after serving as weekly in-studio guests on another show that was soon cancelled. “Being cancelled off someone else’s show made me want to live my dream of having my own show’, says host Joe Lockett. He’s teamed up with HR Consultant Melva Tate and Comedienne JOY the Queen of Clean Comedy to create the love, hate & debate platform. They usually battle it out on air discussing various topics from relationships to finance from the male vs female point of view. “I can never win with 2 women on my own show,” says Lockett. Melva is like Google, she researches everything and Comedienne JOY brings the funny but keeps it real. There’s also a business of the week segment for sponsors to promote their products or services.

WYDE was the only option when we looked at possible talk radio stations. They allowed the duo to do radio their way with real topics in an infotainment setting. The Joe Lockett Show also brings a flair of TV to radio by putting snippets of the show on YouTube and on podcast. They also post the topic of the week on social media to get followers a sneak peek into the show. The station has thrown their support to the trio and is excited about the creativity of the Saturday morning show that they decided to replay it on Sunday mornings. Lockett’s ultimate goal is to get the show syndicated. Catch them every Saturday on the Tunein app WYDE 101.1 from 6-7 am central time. You can also read about them as they are featured in the June edition of the Birmingham Magazine.