Gary Mathews Kia Award Winning Sales Event

June 3, 2014 - PRLog -- Kelley Blue Book (KBB.com) recently announced Kia Motors America (KMA) is a 2014 Brand Image Award winner for the "Best Value Brand" – the first time Kia has won the coveted award by KBB.com, the leading provider of new and used car information.

Kia received high marks for its impressive lineup of stylish and fuel-efficient vehicles, specifically Optima, Rio, Soul and Forte, and was praised for its affordability and value to new-car buying customers.

Gary Mathews Kia is Celebrating The Kia Brand with Big Sales Events and Special Financing Campaigns to get as many new Kia customers in New Kia's before Summers over, in hopes of setting new dealership records.

GMK is challenging customers to trade their old car for New Kia.

The Dealership is Branding 'Make The Switch' Ad Marketing Campaign, 'once again' challenging customers to give 'On Camera' testimonials, Selfies or take a Picture with their new Kia{and/or sales person) and have it posted on Gary Mathews Kia homepage, along with their testimonial/ Award Winning Sales Event Starts Now.....

www.mathewskia.com

This is Not Your Father's Oldsmobile & This is Not Your Mother's Buick.... This IS KIA... The Next Generation In Automobiles....

"Kia has come a long way in the eyes of the consumer," said Arthur Henry, senior analyst for Kelley Blue Book.  "Once known only for offering economy cars with good gas mileage, the brand has evolved through product growth and maturity into a high-value brand.  This is a similar path fellow import brands Honda and Toyota took in the 1970s.  In fact, Kia edges out Honda this year for the Best Value Brand title."

The Redesigned 2014 Kia Optima

http://youtu.be/tpRwWJTkolw



"To be named a 2014 Brand Image Award winner for 'Best Value Brand' by Kelley Blue Book showcases Kia's continued commitment to providing tremendous value to its customers," said Michael Sprague, executive vice president of sales and marketing, KMA.  "Value will always be at the forefront of every vehicle we sell. From the Rio all the way to the recently introduced K900 rear-drive luxury sedan, Kia continues to redefine what value means by offering an entire line-up of stunningly designed vehicles that are packed with the features and amenities today's new-car shoppers demand."

Kia's "Best Value Brand" distinction is based on annual new-car buyer perception data collected by Kelley Blue Book Market Intelligence's Brand Watch Study.

About Kelley Blue Book's Brand Image Awards

The Kelley Blue Book^® Brand Image Awards recognize automakers' outstanding achievements in creating and maintaining brand attributes that capture the attention and enthusiasm of the new-vehicle buying public.  Award categories are calculated among luxury, non-luxury and truck shoppers.  The 2014 Brand Image Awards are based on consumer automotive perception data from Kelley Blue Book Market Intelligence's Brand Watch study.  Brand Watch is an online brand and model perception tracking study tapping into 12,000+ in-market new-vehicle shoppers annually on Kelley Blue Book's KBB.com.  The highly comprehensive study offers insight into how shoppers perceive important factors driving their purchase decisions, and captures brand/model familiarity and loyalty among new-car shoppers.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, south Korea  KMA proudly serves as the "Official Automotive Partner" of the NBA and LPGA and surpassed the 500,000 annual sales mark for the second consecutive year in 2013 following the launch  of seven all-new or significantly redesigned vehicles.  KMA offers a complete line of vehicles, including the rear-drive K900 flagship sedan[1], Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door sub-compacts and the Sedona minivan, through a network of more than 765 dealers across the United States.

About Gary Mathews Kia

Our sales department has one purpose: to exceed your expectations from test drive to delivery. Our professional sales team is committed to a no-pressure, high integrity approach to your ownership experience. Our goal is for you to feel that the vehicle you drive away in is the perfect one for you.

We have assembled a team of professionals specializing in a variety of financial solutions. We work with many financial institutions to assist every customer with their unique credit needs.For a quick response, you can apply for credit online. It only takes a moment to complete our secure application

Gary Mathews KIA
511 N Riverside Drive
Clarksville, TN 37040
(931) 266-4716

Owner Gary Mathews

Co-Owner/GM Terry Yarbrough

Sales MGR: Tony Grayer