The revamped site educates consumers about LumiFi’s multiple benefits, informs them on how to use it, and enables them to readily make a purchase. The site also supports the soon-to-be announced launch of LumiFi Home in the App Store, through which consumers will be able to order WiFI bulbs. In addition, the website will include links to LumiFi’s social media accounts, which include Facebook and Twitter, which will act as hubs where LumiFi users can interact to share product knowledge and its best uses.
“At LumiFi, everything from our product to our online presence is geared to give our consumers the ultimate experience” company CEO Beatrice Witzgall said. Witzgall is no stranger to the industry, previously having been a Senior Design Associate at L’Observatoire International, where she worked on numerous large-scale, multi-functional urban architecture and hospitality projects that introduced innovative, brand-building and interactive lighting elements. In 2007, Witzgall started her own design consulting company, I3D Inc., combining her extensive experience in architecture and lighting with spatial programming and visual design to design spaces with strong identities. Witzgall received the 2010 Lumen Award for her work on Lincoln Center, Alice Tully Hall, and Julliard School in NYC. “With Beatrice at the helm, LumiFi’s going to be a serious game changer. She truly understands lighting and has broad industry relationships,”
LumiFi combines professional lighting design expertise and an in-depth understanding of the impact of lighting on atmosphere, emotional connection and feel as well as human behavior to deliver sophisticated and useful lighting moods that enhance everyday living. By combining that knowledge with Wi-Fi technology and a smartphone App, LumiFi delivers an array of pre-composed light settings including ‘Focus’, ‘Relax,’ ‘Romance,’
For more info, visit www.LumiFi.com