Ecooda® reels are already on Eposeidon's warehouse shelves. Spinning reel models include the high performance surf model Hornet, the high-tech Black Hawk built with carbon fiber components, ERS Max Drag Power which comes with features usually only found in reels selling for hundreds of dollars more, and the CZS series that offers a quality reel at the economy level. Presently Eposeidon also markets Ecooda® baitcasting reels, the Sniper High Speed, and the Shadow. Other models are under consideration to be added.
"We've put Ecooda® reels in the consumer's hands since the second half of last year and the products have been met with outstanding positive reviews," says Eposeidon's CEO Tate Cui. "Given the top quality of the reel, and the price we can market it at, it was an easy decision to enter into the arrangement."
Eposeidon marketing manager Tom Gahan added, "The Ecooda® reels are selling themselves. Each Ecooda® model has outstanding features at its respective price point. At best, the percentage of returns for warranty replacement has been microscopic;
"It is an exciting time for Ecooda®. Our growth rate has exceeded our expectations,"
Ecooda® reels have enjoyed a solid reputation and wide acceptance among Australian and European anglers for the last several years.
Gahan commented on the marketability of the Ecooda® brand, "We respect that anglers are brand loyal. But we see a trend toward recreational fishing tackle consumers purchasing reels that do the job equally as well at less than half the price. Ecooda® plays a role in that shift. Brand loyalty is falling to spending sensibility."
Eposeidon also markets a line of spinning and baitcasting reels under their own KastKing™ brand.
For more information about Ecooda® and Eposeidon visit http://www.eposeidon.com.