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6th CultureInvest Congress, October 30th and 31st, Berlin

France becomes the first partner country of the largest European industry meeting for cultural organisations and culture investors.

 
 
klein-668A8331 - Arbeitskopie 2
klein-668A8331 - Arbeitskopie 2
PRLog - May 14, 2014 - The 6th CultureInvest Congress will take place in the publishing buildings of the Tagesspiegel in Berlin and the neighbouring Mövenpick Hotel Berlin on October 30th and 31st. Over 36 forums, more than 100 consultants will speak about the newest trends across a range of topics, including cultural management, cultural estate, cultural tourism, cultural marketing, cultural sponsorship, cultural financing, cultural estate and cultural personnel, stimulating good professional debate. France has become the first official partner country for the congress, which this year is open to participants from all over Europe for the first time. The country partnership has particular support from the Institut français Deutschland and the French Embassy. The topic ‘cultural policy’ has also become a substantial part of the congress programme for the first time, with informative discussions and presentations on cultural policy framework for corporate promotion of culture in Germany and France. Numerous representatives from France, but also from Italy and England are also expected. Participants from culture, business, politics and media can get an early-booking discount if they register between now and May 30th. You can find more information on www.kulturinvest.de

Global economic and social developments present a huge challenge for cultural policy-makers, cultural organisations and cooperation partners. The establishment of business management and marketing practice within public and private cultural organisations, the assumption of cultural responsibility by businesses and cultural-political rethinking has opened new development perspectives for the synergies between culture, business, the public purse and media.

“The CultureInvest Congress has been bringing business and culture together since 2009,” said Dr. Heike Kramer, Director of the Department for Social and Cultural Commitment and Event Management of the German Savings Banks Association (DSGV). “As the largest non-public cultural promoter in Germany, motivating further businesses in Germany to support art and culture is a special cause for us, and as a result we are delighted to be premium partners for the CultureInvest Congress.”

The Tagesspiegel supports discussions right across the European culture business and is opening its publishing buildings at Askanischer Platz to all participants of the Congress. Those participants include directors and artistic directors as well as marketing and sponsorship administrators from cultural institutions and booster clubs, and decision-makers and representatives from public relations, marketing and sponsorship in private businesses.

The organisers of the CultureInvest Congress are Causales – Cultural Marketing and Cultural Sponsorship Ltd. Thanks to countless supporters and premium partners, such as the DSGV, The Tagesspiegel and the Mövenpick Hotel, and subject partners RWE Foundation, Goethe Institute, Institut français Deutschland, Verhülsdonk, Die Draussenwerber, SPIE, kulturpersonal und THE HMKW Media, Communication and Business Academy, the range of topics has been greatly extended from the previous year. The Mövenpick Hotel Berlin is offering accommodation right by the venue for Congress participants, while Deutsche Bahn has arranged a special Congress ticket for those travelling to the Congress.

Press Contact: Causales – Gesellschaft für Kulturmarketing und Kultursponsoring mbH, Hans-Conrad Walter, Bötzowstraße 25, 10407 Berlin, Deutschland, Tel.: +49 (0)30 53 214-391, Fax: +49 (0)30 53 215-337, walter@causales.de, www.kulturmarken.de, www.kulturinvest.de


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Source:Causales – Gesellschaft für Kulturmarketing/Kul
Industry:Event, Marketing
Tags:causales, cultural brands, cultural invest, congress, aurica
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