The coastal brand is launching a new product line June 2014, and heading out on a 3 month sales and branding operation. 75 specialty stores in 14 beach towns, 5 trunk shows with live performances, and involvement in 7 events, including festivals and deep sea fishing tournaments, along the North Carolina coast will complete the summer campaign. A portion of Undertoad’s proceeds will go to the Coastal Conservation Association, North Carolina Coastal Federation, and Muscular Dystrophy Association.
Undertoad Coastal Website:
Undertoad Coastal’s product line is manufactured in North Carolina, USA, and features children’s to adult short and long sleeve t-shirts, polos, accessories, beach towels, games, bags, and a children’s book series. Undertoad has plans to release additional products for the Fall and Winter lines.
The Undertoad Story… Buford T. Undertoad is based on a childhood misunderstanding from the founder, Craig Thompson. A young Charlotte, NC native visiting the coast and being warned about the dangers of the undertow, Craig was taken adrift by what he thought was the "UnderTOAD."
Craig Thompson, Creative Director, and Eric Dawe, Executive Director, are excited to bring you a brand to relax, perform, inspire, educate, and promote the coastal way of life.
“The sound of the coast or a coast in the sound… whatever floats your boat!”
- Buford T. Undertoad
Contact: Eric Dawe, Executive Director 919.802.7338 EricDawe02@