PRLog - May 6, 2014 - CHICAGO -- CHICAGO, May 6, 2014—Midwest Truck & Auto Parts announced Steve Filipiak as their new Director of Marketing. Filipiak will be responsible for driving the company’s global marketing strategy in order to strengthen the company’s brands and advance business goals. He is also responsible for overseeing the day-to-day management and implementation of marketing programs and initiatives for Midwest Truck & Auto Parts and their brands: Motive Gear and Motive Gear Performance, World American, Richmond Gear, Powertrax and Ten Factory.
“We are delighted to have Steve join our team given his marketing expertise and experience. Steve truly will be a key contributor to our success now and in the future,” says Mark Chudacoff, president and CEO of Midwest Truck & Auto Parts.
Most recently, Filipiak was VP of Marketing at June Media, where he was responsible for the company’s marketing planning and strategy, product development, advertising, and promotions. As Director of Marketing, Filipiak will be expanding Midwest’s marketing strategy while supporting the sales team as he expands the Midwest Truck & Auto Parts brand presence by redesigning the company websites, including: www.midwesttruck.com, www.motivegear.com, www.worldamerican.com, www.richmondgear.com, www.powertrax.com and www.tenfactory.com.
Previously, Filipiak was Director of Marketing for Abercrombie & Kent luxury travel. An internet marketing veteran, Filipiak began his online career leading the initial launch of ChicagoTribune.com in 1995, followed by launching Classified Ventures’ first real estate website. Filipiak received both his Bachelor and Master’s Degrees from DePaul University in Chicago.
About Midwest Truck & Auto Parts
The Midwest Truck and Auto Parts family of companies is proud to celebrate over 65 years of providing the automotive and truck industry with the highest quality drivetrain and aftermarket parts. The Midwest Truck & Auto Parts team is committed to quality, continual improvement and customer satisfaction. This goal was confirmed when Midwest Truck & Auto Parts achieved ISO 9001:2008 certification for continuously improving our processes for consistently delivering quality products to customers.
With strategic warehouses across the United States: in California, Texas, Georgia and Illinois, as well as the Chicago headquarters;
For more information, please visit www.midwesttruck.com
Media Inquiries contact Steve Filipiak at firstname.lastname@example.org or 773-254-2480. Sales contact Bob Linville at email@example.com or 773-579-3716.