"I have seen more fake and contrived work in this industry than in any other - and that includes big time wrestling," he states while meeting with associates on his upcoming trip to Los Angeles for the International Space Development Conference where he will be delivering a paper on how his Verdrehung Fan™, the first time machine in the world, could be used to create traversable wormholes. "What I mean by that is I actually can break down what these people are saying and show you where the semantic slight of hand is taking place. I can show where they go right by the obvious solutions to various issues that I know of and instead, suggest sloppy, stop gap measures to address the problems. There's so much of this that if I believed that these so-called 'experts' knew what the right answers were, I'd screaming fraud. Instead, it's just an attempt to sell ideas that are half baked because they don't know how to do anything else. That's why I started the blog. I wanted a place where I could speak my mind and not cause a row every time on someone else's site.'"
When asked about the term, paranovation, Marshall responded that it is the combination of the word para which means 'beyond', 'outside', 'other' and novation which is the root of the word, innovation, but means to replace one obligation with another or add to it.
"I wanted a term that would describe something beyond the word 'innovation' which has become so overused, it's incredible. So, paranovation means something outside of innovation and that is actually replacing it with something else. In this case, that something else is the real form, the one that can't be so easily copied by the fakes and wannabes because it is outside their sphere of knowledge, and I'm coming to the field from outside it even though I've been doing creativiity and innovation for decades now in at least 30 different fields with over 40 different breakthroughs."
It's that track record that caught the attention of Innovation Excellence co-founder Julie Anixter, who selected his creativity and competition innovation story to be included in the IX Innovation Cities Tour when it appears in Boston May 12th. Marshall will be there, along with 24 other innovation "storytellers"
"Being listed first, for whatever reason, is pretty cool, especially because it's not in alphabetical order, so it looks good."
Marshall is a member of the Innovation Excellence online community which has members from all over the world. His idea of starting his own blog stemmed in part to the need he felt to criticize some of the ideas being promoted by others without starting flame wars.
"I've seen some things there that I thought were just ridiculous and some that I felt very strongly against, but I knew that Innovation Excellence wasn't the place to address them in the comment section. It's just not cool or professional to do what I really want to say, there. They have a wide range of diverse voices contributing to the site, so if I want to go and have this critical agenda, that's not the place for it. So I started Paranovation:
Marshall has seen signs, on Innovation Excellence as well as other places, where people are beginning to push back against the flood of ongoing hype abut what innovation really is or isn't and how to do it.
"I've seen it myself and I was really encouraged,"
Marshall's blog can be seen at http://www.paranovation.blog.com . He'll be posting new entries at least once a week. You can read more about Marshall at his profile site, http://about.me/