Riip Digital Adds Strategic Hire To It’s Growing Agency

HUNTINGTON BEACH, Calif. - May 6, 2014 - PRLog -- riip.com (http://www.riip.com/) today announced the appointment of Borja Cuan as Vice President of Media, effective immediately. Cuan is the first employee for the organization hired in the Bay Area, and will oversee leading operations at Riip Digital’s slated San Francisco office.

As Vice President of Media, Cuan leads efforts around the continued growth of Riip’s Advertising Network. He brings fifteen years of internet and media expertise, elite business relationships, and experience in corporate growth and expansion. In his new role with Riip Digital, Cuan is responsible for strategically securing quality inventory for various ad offers, evaluating and implementing new media product and services and growing the team domestically and internationally to further establish Riip Digital as one of the leading technology-based advertising agencies.

“I’ve seen a lot of companies — vendors, startups, partners — over the course of my fifteen years in the ad tech space. After sitting down with Ryan and Steven and learning more about their vision for the business, it quickly became evident they were focused on building something great. I like to align myself with companies who drive bottom line results for its customers. Riip Digital provides real value to brands, publishers and agencies and it’s just continuing to get better at a shockingly fast pace. I am very excited to work with the team to help them execute their vision."

“The digital advertising space is constantly evolving, and Riip Digital’s role in that ecosystem is vital to maintaining high standards of targeted marketing solutions for our network of publishers and advertisers,” said President, Steven G. Patton. “The team and I are looking forward to working closely with Borja, to expand and nurture the leadership and scope of digital advertising that Riip Digital has to offer, even as the space itself continues to evolve.”

Prior to joining Riip Digital, Cuan was Director of Performance Marketing for Exponential Interactive, where he oversaw the company’s performance display marketing division for the company’s premium brand, Tribal Fusion. Previously, he spent eight years with Commission Junction as a member of the high-growth sales organization that catered to the world's largest buyers, agencies, and advertisers. For more information, please visit:http://www.riip.com. (http://www.riip.com)