Taking effect earlier this month, the reorganization supports an updated sales strategy that puts even more emphasis on communicating with customers and fulfilling their expectations, said MediPurpose founder and CEO Patrick Yi.
“As MediPurpose continues to embrace the economic benefits of being a lean, modern company that leverages electronic communications and inbound marketing practices to build, nurture and maintain customer relationships, it’s vital that we have a sales and customer service organizational structure that supports it,” said Yi.
Applicable to both its blood collection analytics (which features babyLance™ safety heelsticks and SurgiLance™ safety lancets) and wound care (which features MediPlus™ Advanced Wound Care) product divisions, the reorganization pairs two of MediPurpose’
“The new ‘key account manager’ title is a very accurate description of what customers can expect when working with MediPurpose,”
Founded in 1999, MediPurpose is an innovative medical device company headquartered in Singapore, with offices in the United States and Europe.
Known for its popular babyLance™ safety heelstick, SurgiLance™ safety lancet and MediPlus™ advanced wound care products, MediPurpose has leveraged its success in the medical device industry to become a master medical product distributor that provides unique solutions for both medical product manufacturers and distributors (http://www.medipurpose.com/
MediPurpose's Medical Device Innovation division offers angel funding and developmental expertise for new medical device inventors (http://www.medipurpose.com/
For more information about MediPurpose’