“People definitely judge others based on their hair color, as well as on a range of other factors. If you see someone with cherry red tresses, for example, you can’t help but assume that they are bold, outgoing and perhaps somewhat fiery in their temperament. They might not be any of those things, but it’s a natural human trait to assume that people conform to certain stereotypes based on their hair color.”
You only have to imagine the stereotypes and jokes associated with blonde women, for example, to see the truth in Gentry’s words. The concept of the ‘dumb blonde’ is an enduring one and one that is reinforced by scientific study – not for the accuracy of the concept but of the perception. A 2006 study that analyzed the hair color of some 500 CEOs in the UK found that blondes were under-represented.
An older study, conducted in 1996, explored the concept in a different manner. Subjects were given resumes that included head shots of the supposed applicants. The resumes were identical, but those with the photographs of blonde applicants attached were rated as less competent than those with photographs of individuals with other hair colors. Clearly when applying for work, hair color can make a big difference!
How to choose the right color can be something of a minefield, but thankfully professional hair color experts such as Rodney Gentry are on hand to help. In his salon in Scottsdale, color specialist Gentry provides personalized consultations to each and every client, allowing them to benefit from his expertise when it comes to coloring. He incorporates a number of factors when discussing color options with his clients:
“Each client has their own personality, their own particular sense of fashion and their own views on what does and doesn’t look good when it comes to hair color. For some clients, choosing a color that blends with their skin tone and existing hair color for a really natural look is the most important factor. In such cases, half-head highlights or low-lights can be a great way to add texture and life to the hair while maintaining a really natural feel.
“Male and female clients looking to cover gray in their hair often go for these options. The appearance of gray in the hair can be a distressing time – again due to preconceptions and the way that people judge one another based on hair color. Nobody wants to be seen as ‘past it’ due to their hair color, particularly in the workplace. People also tend to judge themselves based on the appearance of gray, as if by looking older they somehow feel older.
“Other clients are looking for something more dramatic when it comes to their hair – a noticeable change of color that will make those around them sit up and pay attention. For those clients, a full head recolor or the creative use of panel blocking techniques might be more appropriate. Either way, it is essential for the hair color specialist to spend time getting to know the client before any kind of coloring process is undertaken. That’s the only way to be sure that the final look is precisely what the client is looking for.”
To find out more about how to ensure your hair color says the right things about you, make time for a personalized coloring appointment with full-service designer and hair color specialist Rodney Gentry today.
Rodney Gentry, Scottsdale’s go to colorist, can be contacted on 480.399.6051 or via www.rodneygentry.com
Visit him at Sachi Salon & Spa, 4821 North Scottsdale Road, Scottsdale, AZ 85251