Mazda developed SKYACTIV TECHNOLOGY with the aim of offering every customer outstanding environmental and safety performance, without sacrificing the brand’s renowned driving pleasure. The innovative range of technologies is the result of an uncompromising overhaul aimed at improving the efficiency of the base components that dictate the fundamental performance of the automobile, such as the engine and transmission, while reducing vehicle weight. The new generation vehicles that feature SKYACTIV TECHNOLOGY also adopt Mazda’s KODO—Soul of Motion design theme which aims to express the strength, beauty and tension found in the movements of untamed animals.
On reaching one million units, Mazda’s Representative Director, President and CEO, Masamichi Kogai said, “At Mazda we put everything into developing our SKYACTIV vehicles, and it is because these models have struck a chord with a wide range of customers all over the world that we have reached the one million-unit landmark. On behalf of Mazda, let me express my gratitude to each and every person who bought one of our cars. With our undying challenging spirit and a great deal of hard work, Mazda will continue to make even more appealing cars that will enrich the lives of their owners, and help us build a strong and lasting bond with our customers.”
As of the end of March 2014, Mazda is producing its three full-SKYACTIV models in Japan, Mexico, Thailand and China, and selling them in over 100 different countries and regions. The automaker is continuing efforts to expand the lineup and plans to introduce another five all-new models with SKYACTIV TECHNOLOGY by fiscal year ending March 2016.
***Come in today to test drive the full line up of SKYACTIV Vehicles for yourself and see why these cars continue to earn awards***
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About Mazda of Elk Grove
Welcome to Mazda of Elk Grove, member of the ForAnyAuto Group. Stop in today and meet our new team, made up of some of the freshest, youthful, diverse people in the industry today. Our company The ForAnyAuto Group is built on a foundation of taking care of each other making work an enjoy able place to be and then showing each and every client that we truly are different and we value their business.