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Follow on Google News | Publishers Clearing House Hires Mark Cullinane as Vice President and General ManagerOnline industry veteran to lead advertising, partnerships and M&A opportunities
By: Publishers Clearing House “This is a key position for Publishers Clearing House and Mark's role demonstrates our ongoing commitment to growth in mobile and social free-to- play-gaming,” Mark comes to PCH from GSN where he held several leadership roles, most recently, Senior Vice President, business and corporate development. Prior to that role, he launched GSN’s mobile games business, created the GSN games network and led its cash games team. Before GSN, he was the Chief Revenue Officer at Turbine, a premier creator and operator of massive, persistent online worlds and social gaming communities and has worked in leadership positions at Dicomm Ventures, CMGI/MyWay and Bain & Co. “I have had the opportunity to work with and lead some tremendously talented teams in the gaming and consumer entertainment industries,” About Publishers Clearing House Founded in 1953, Publishers Clearing House has a longstanding history as a leading direct marketing Company and has awarded its loyal players with more than $248 million in prizes. With nearly 20 digital destinations and a cross-platform audience of more than 15MM unique visitors, the Company’s highly engaged players visit daily for chances to win cash and other prizes. In 2011 Publishers Clearing House acquired the Liquid Wireless platform, which works to monetize the Company’s mobile traffic and drive high quality app downloads for the app developer community. Publishers Clearing House acquires its highly engaged players through more than $65MM in cross channel media spend each year including $30MM on TV. For more information log on to http://www.pch.com. End
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