“Hunger is a serious and pervasive issue in our community,” said Nicole Frisch, Assistant Vice President of Corporate Social Responsibility at Bank of America in Oregon and southwest Washington. “At Bank of America, we know that the increased demand for hunger relief is a growing crisis. One way we responded to this need is with the Give A Meal program, which mobilized the community to join us in supporting the food bank.”
The initiative, which ran from November to January, was bolstered by the bank's commitment to a 2 for 1 match, meaning that for every $1 a customer gave during the campaign, Bank of America donated $2. That helped leverage donor dollars and bring more meals into the community.
“As Oregon slowly recovers from the Great Recession, individuals and families continue to struggle to put food on the table. This support from Bank of America and its customers is a tremendous asset in our fight against hunger,” said Susannah Morgan, CEO of Oregon Food Bank.
This is the third year that the Oregon Food Bank Network and Feeding America have partnered with Bank of America to help raise funds for local food banks across the country. Along with the match, bank employees participated in hundreds of hunger-related volunteer efforts around the country.
About Oregon Food Bank
With sufficient public will and support of the entire community, we believe it is possible to eliminate hunger and its root causes. Oregon Food Bank collects and distributes food through a network of four Oregon Food Bank branches and 17 independent regional food banks serving Oregon and Clark County, Washington. The Oregon Food Bank Network helps nearly 1 in 5 households fend off hunger. Oregon Food Bank also leads statewide efforts to increase resources for hungry families and to eliminate the root causes of hunger through advocacy, nutrition education, garden education, and helping communities strengthen local food systems. For more information visit oregonfoodbank.org
Bank of America Corporate Social Responsibility
Bank of America’s commitment to corporate social responsibility (CSR) is a strategic part of doing business globally. Our CSR efforts guide how we operate in a socially, economically, financially and environmentally responsible way around the world, to deliver for shareholders, customers, clients and employees. Our goal is to help create economically vibrant regions and communities through lending, investing and giving. By partnering with our stakeholders, we create value that empowers individuals and communities to thrive and contributes to the long-term success of our business. We have several core areas of focus for our CSR, including responsible business practices; environmental sustainability;