Through the help of ‘Instant Sponsor’, the Swans have lured US based company, ‘Staples’ as a sponsor for the upcoming season for a value of $200,000.
Staples, is a large office supply chain store with over 2000 stores worldwide, in 26 countries. They wanted a presence in Australia and Instant Sponsor worked with them to find a perfect fit, which will allow them to build brand awareness.
Instant Sponsor is a brand new player in the sports sponsorship market in Australia. They bring global brands, looking to make an impact in the Australian market, straight to sporting organisations.
Many sporting organisations have gaps to fill across their sponsorship properties and Instant Sponsor is simply bringing sponsors straight to these sporting clubs.
“Instant Sponsor allowed us to look at a number of different opportunities of how to best spend our sponsorship money. We found the Sydney Swans suited our brand and target market perfectly and we can’t be more excited to enter the Australian market with this incredible sporting organisation and brand”, said Matt Fink, Marketing Chief, Staples.
Instant Sponsor is an Australian founded company with global presence in short term, high value sponsorship opportunities across the MLB, NBA, NHL, USPGA and ATP & WTA Tennis.
“We provide all companies looking to engage in sponsorship with a sporting brand or individual, with the best data to make the most informed sponsorship choices to target their intended demographic.
“If you go to a team directly they are concerned with selling you their inventory. With Instant Sponsor you can pick and choose teams, leagues and even locations to penetrate in order to drive your marketing dollar further”, said Anthony Puntoriero, CEO and Founder, Instant Sponsor.
Instant Sponsor have a vast database of companies who are ready to spend money for both short term sponsorships, such as match day sponsorships or ground signage, to companies who are looking to invest heavily in major properties including front of jersey or stadium naming rights.
Instant Sponsor is an innovative way for sporting clubs to fill any vacant sponsorship properties.
To interview Anthony Puntoriero, CEO, Instant Sponsor, on this new model or Matt Fink, Marketing Chief, Staples USA, on this new sponsorship with the Sydney Swans, please contact Joe Hughes from N O W! Communications on firstname.lastname@example.org or 0423 491 808.