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C360 released IT Marketing Campaign Data Software - Tech SalesCloud

C360 announced the availability of Tech SalesCloud, the most comprehensive IT sales intelligence tool available for IT marketers.

March 25, 2014 - PRLog -- C360 is a technology market development company, exclusively focused on developing sales intelligence campaign data sets for IT marketers.

C360 Tech SalesCloud is a comprehensive IT sales intelligence data platform available for IT marketers. This unique technology marketing data tool complements and enriches CRM and marketing automation systems (Salesforce, Marketo, etc) Some relevant use-cases are:

Tech intelligence: Enrich IT marketing platform with accounts using NetApp, EMC, IBM, HDS, HP, Dell, Quantum, Cisco, Brocade etc with tech-refresh indicators. This would help marketing teams to identify tech-refresh deals & upsell-cross-sell opportunities such as server, storage & network refresh, flash-storage, backup-recovery-archiving, software-defined-data center, cloud etc sales-play in enterprise hardware installed base.

Platform intelligence - Enrich CRM platforms with accounts running on SAP, Oracle, Microsoft, Infor, VMware, IBM, Salesforce, Qlikview etc with product, version level details and sales signals. This would help sales teams to identify tech-refresh deals, upgrade projects & new deployments leads.

Contact intelligence - Enrich CRM platforms with 2 Million+ IT management contacts & IT Org charts responsible for Hardware, Software & Cloud infrastructure from 200,000+ global companies, covering NALA, EMEA & APJ. SalesCloud subscription include real-time refresh and ongoing data maintenance support which ensures highest level of data accuracy all-time.

Sales intelligence - Powered by Big Data Analytics, Predictive Analysis, Patterns & IT sales research, SalesCloud offers insight driven sales-triggers such as Lead score, Upsell-Cross sell indicators, Tech refresh & New deployment leads.

Based on sales-ready data attributes, IT marketing teams will have a 360-degree view of tech installs & expiry status, contacts & sales signals with lead score. This approach would help marketing teams to intelligently segment and prioritize targets for account based marketing with tailored messaging.

For more information, visit www.corporate360.us

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