Prominent Atlanta Corporate and Government Lawyers Form Minority-Owned Firm

ATLANTA - March 24, 2014 - PRLog -- Atlanta, Ga. —At a time when many law firms are collapsing or being absorbed, Rodney G. Moore, former Baker Donelson shareholder and Atlanta Public Schools General Counsel, and Serena Sparks, former Deputy City Attorney for the City of Atlanta, have formed Moore Sparks, LLC, a minority-owned law firm serving large companies, small business owners, start-ups, local governments, quasi-governmental agencies and public school districts in matters involving employment, municipal and education law, and commercial litigation. The firm is located on the 43^rd floor of the SunTrust Plaza in downtown Atlanta.

“Corporate and business clients are more focused on overall project management, and seek a combination of cost savings, cost certainty, and alignment of law firm interests with corporate interests in avoiding an excess of hours worked—and billed,” said Moore. “This is the same approach we have used to successfully defend public agencies and local governments. The new legal marketplace has created a natural synergy between our two client bases.”

Moore Sparks provides advice and counsel on matters ranging from labor and employment, to public safety, to business and commercial litigation. The firm’s subject matter expertise, combined with its strong commitment to efficiency, diversity, inclusion, professionalism and community, perfectly position the firm as the go-to law firm for clients seeking competent and diverse legal counsel.

Rodney Moore, the first Georgia attorney to serve as president of the National Bar Association and one of the National Law Journal’s “50 Most Influential Minority Lawyers in America,” says he and Serena Sparks shared a vision of establishing a full-service, certified minority-owned law firm that provides superior quality and diverse and efficient client service. That was the impetus for forming Moore Sparks.

Serena Sparks is known as a municipal law guru, having served as a trusted advisor to the City of Atlanta’s public safety and finance departments for nearly a decade. As a member of the senior management team for the City’s law department, she was actively engaged in the development and implementation of departmental processes and policies and the annual departmental budget. She is an active member of the National Association of Bond Lawyers. “Today’s clients, public and private alike, require prompt attention and efficient service from their counsel. We have a unique understanding of the challenges our clients face having served as in-house counsel,” said Sparks.

Moore is considered one of the country’s leading education law attorneys. During his term as General Counsel for the Atlanta Public Schools from 2000 to 2005, the school system won national acclaim for its school board and school system governance. While at Baker Donelson, Moore was instrumental in securing the firm’s designation as “Education Law Firm of the Year” by US News & World Report in 2013. He also led Greenberg Traurig’s Education Law practice for five years.

Damon Elmore, a former in-house lawyer and vice president of human resources with Genuine Parts Company in Atlanta, recently joined the firm as Member. He brings more than 18 years of diverse experience representing public and private sector clients. Elmore led a major division of Genuine Parts and provided strategic oversight, guidance and direction for employee relations, compliance, investigations, recruitment and crisis management. He is a past president of the Young Lawyers Division of the State Bar of Georgia, and a current member of the Bar’s Board of Governors.

Rory Starkey is Of-Counsel to the firm. He previously served as a staff attorney for the law departments of both the City of Atlanta and Fulton County.  Starkey’s trial experience includes state and federal court trials in the areas of public safety, procurement, employment, torts (including premises liability) and construction disputes.

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About Moore Sparks: Moore Sparks, LLC, a Local Government, Education, Employment and Commercial Litigation firm located in Atlanta, is a firm of experienced attorneys with decades of experience representing corporations, school districts and municipalities. Additional information about Moore Sparks, LLC, and its founders, Rodney Moore and Serena Sparks, may be obtained from the firm’s website at www.mooresparks.com.