Santy Integrated Welcomes Back Adam Pierno

Past Creative Director rejoins the team as Brand Strategist and Planner
 
SCOTTSDALE, Ariz. - March 18, 2014 - PRLog -- Marketing communications agency, Santy Integrated, has hired Adam Pierno as the Director of Brand Strategy and Planning. Pierno was previously with Santy from 2007-2011 as the VP/Creative Director and returns with a collective 15+ years of experience in the industry.

Pierno’s specialties include: brand strategy, account planning and creative direction in interactive, media, broadcast, social and print. In his new role, he will lead the brand strategy and planning for existing and new clients and for the agency itself. He will have a significant role in the agency’s content marketing strategy and new business development initiatives. He will also be leading Santy Innovation Labs, expanding beyond client services to develop products that create new communication and revenue opportunities for clients and the agency.

“As we grow and continue to add regional and national brands to the agency we saw the need for a dedicated brand strategist was evident,” said President and CEO, Dan Santy. “I am looking forward to Adam’s level of leadership, accountability and productivity being back in the agency.”

Pierno comes to Santy from the telematics division of Verizon where he was the Creative Director on the partnerships with Mercedes-Benz, Volkswagen and State Farm. His role included work with digital, direct mail, mobile, out-of-home, print, tradeshow and strategy.

Prior to Verizon, he spent time overseeing the Atlanta office of Partners + Napier on Delta Private Jets, Sanmina-SCI, and Blue Cross Blue Shield. His previous role with Santy as the VP/Creative Director, he worked on Dial, Cold Stone, The Counter, and Phoenix Children's Hospital.

In previous positions at Hill Holliday and JWT, Pierno had the opportunity to work with other notable brands such as: Domino's, Smirnoff, Trident, Dunkin’ Donuts, John Hancock, and Marshalls.

Contact
Olivia Gentile
***@santy.com
End
Source: » Follow
Email:***@santy.com Email Verified
Tags:Advertising, Branding, Marketing, New Hire
Industry:Advertising, Marketing
Location:Scottsdale - Arizona - United States
Account Email Address Verified     Account Phone Number Verified     Disclaimer     Report Abuse
Santy Integrated News
Trending
Most Viewed
Daily News



Like PRLog?
9K2K1K
Click to Share