Celebrated author, business coach join forces to launch free 'March Marketing Madness'

MIAMI - March 17, 2014 - PRLog -- /HOUSTON, Texas. – As college basketball's biggest stars prepare to shine during the March Madness playoffs, two business success mavens are setting out to help business owners and professionals become champions in their own right with their business success education campaign, “March Marketing Madness” .

In keeping with the month of March's playoff tradition, business coach and consultant Markita Samuel has partnered with business author and IT expert K.L. Graham to provide business owners and professionals with free resources, tips and reviews about the benefits of traditional marketing versus e-marketing (social media, SEO, etc.).

The campaign is designed to help decision-makers understand that the ball is in their court when it comes to winning the ultimate prize of successfully marketing their venture.

From Samuel's daily nuggets of strategy ideas, advice and inspiration to Graham's free weekly excerpts and tips from her recent book “E-Business Success: Using Technology to Take Your Business to the Next Level,” March Marketing Madness is poised to empower and enlighten both business novices and veterans alike.

“Markita and I agreed to join forces on this project because we are kindred spirits when it comes to our belief in paying it forward,” said Graham, CEO of Sirius Web Solutions. “So often, the business world gets caught up in wanting to get paid for everything, but sometimes you have to stop and remember that your success was in large part due to the invaluable knowledge someone passed on to you – free of charge. It is our hope to accomplish this same concept of reaching back with 'March Marketing Madness.' There is nothing more rewarding than knowing you contributed to someone else's success.”

Samuel, the CEO of Making Straight Paths, echoed Graham's sentiments.

“In the hustle and bustle of everyday business it easy to get caught up in simply wanting to be profitable – something we all want for ourselves in one way or the other,” Samuel said. “But, I have found that the only way to truly enjoy success is to bring others with you. Kiah and I truly want to see others find the success that we have found in our respective businesses and ventures. We owe it to offer ourselves, our knowledge, our experiences and our respective expertise to help others find that same success.”

The “March Marketing Madness” campaign can be followed on Twitter @MarktngMadness and online at  http://marketingmadness.homestead.com.

Both Samuel and Graham will also offer free tips and tools via their respective Facebook and Twitter pages all month long.

About Markita Samuel

Markita Samuel is a business coach and consultant and the founder of coaching firm Making Straight Paths. As a teacher, author and lawyer Markita decided to create Making Straight Paths to help others discover their entrepreneurial paths to success. Markita has a hands on, creative and comprehensive approach to business by marrying purpose based philosophies and practical tools. Visit: www.makingstraightpaths.com for more information on her services, projects, and resources.

About Kiah Graham

In 2002, Kiah Graham established Sirius Web Solutions with the mission to provide high quality service at a reasonable price, to see clients as people not dollar signs, and use technology to help organizations and businesses achieve success. With more than 15 years in the computer industry, Kiah is well-versed in various internet and information technologies and by applying her extensive knowledge and work experience in IT, she was able to successfully pen the acclaimed book “E-Business Success.” Learn more about Kiah at: www.ebusinesssuccessbook.com.