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Language Services Agency Focuses on Relations with Translators

MTM LinguaSoft’s new website content geared toward translators as well as clients

 
Jennifer Horner
Jennifer Horner
PRLog - March 20, 2014 - PHILADELPHIA -- Understanding the importance of attracting and maintaining good relationships with top-notch professional translators, MTM LinguaSoft has launched an online campaign to reach out to translators. The campaign, which will be publicized through Twitter as well as through professional organizations and translator directory sites, features new website content aimed specifically at professional translators.

Professional translators, interpreters, and other language specialists can often feel underappreciated. A humorous "Top Ten List of Misconceptions About Translators,” which has been making the rounds on websites for linguists, has as its first entry: “Anybody with two years of high school language (or a foreign-tongued grandmother) can translate.”

MTM LinguaSoft understands how important its network of professional linguists is to its success as a company and has always striven to maintain cordial and mutually beneficial relations with translators.

The new campaign, spearheaded by MTM LinguaSoft’s partner liaison Jennifer Horner, aims at reinforcing these relationships and developing new ones through online content. This includes a set of FAQs geared toward linguists and explaining MTM LinguaSoft’s policies and procedures.

In addition, a new blog series entitled “Linguists’ Corner” will feature occasional articles of special interest to professional translators. The first article posted dealt with the problem of unethical translators stealing the identities and resumes of more-qualified professional translators in order to try to attract work for which they are not qualified.

In another blog series entitled “Mirror Idioms,” meant to be fun as well as informative, Horner will discuss idioms from various languages and provide a forum for readers to discuss similar idioms from their own languages. Linguists can also tweet comments using the hashtag #mirroridioms.

In encouraging these new initiatives, MTM LinguaSoft’s president Myriam Siftar noted that “attracting and keeping good talent is just as important as attracting customers in growing a business.”

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MTM LinguaSoft is a language services partner based in Philadelphia, Pennsylvania. While specializing in the translation and localization of websites, software and online applications, such as e-learning modules, MTM LinguaSoft also provides document translation, multilingual desktop publishing, and cultural training services to customers in the United States and abroad. The firm is distinguished by its strength in Middle Eastern and Asian languages. For more information about MTM LinguaSoft, go to www.mtmlinguasoft.com or contact Myriam Siftar at 215-729-6765.


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Source:MTM LinguaSoft
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