The contest was held from Feb. 1 through Feb. 14, with participants signing up via the dealership’s Facebook page at http://www.facebook.com/
Hamilton Honda’s Facebook contest isn’t the only connection Bolton has with the Honda brand. Bolton, who’s sold 53 million records and released nine No. 1 hit singles, served as the face of the automaker’s holiday-themed 2013 Happy Honda Days campaign. The campaign for Honda’s year-end sales event featured tongue-in-cheek ads for TV and social media with the artist belting out humorously titled songs. The creative for the campaign also extended to high-impact digital display, pre-roll and mobile, national radio and national print in such publications as “People," "Sports Illustrated"
Hamilton Honda, which was founded by former New York Giants Pro-Bowl linebacker Jessie Armstead and automotive veteran Mike Saporito, consistently holds Facebook and online contests throughout the year for its customers and online fans. Typical prizes include tickets for concerts and sporting events, specifically New York Giants football games.
About Hamilton Honda:
Hamilton Honda, founded by former New York Giants Pro-Bowl linebacker Jessie Armstead and automotive veteran Mike Saporito, opened its 65,000-square-