Royal City Marketing Sends Team Leader to Train in Mexico Office

CHARLOTTE, N.C. - March 14, 2014 - PRLog -- The company sent high-performance team member Liz to the office in Mexico, tasked with training team members there in techniques for achieving campaign success. According to Royal City Marketing’s CEO, Liz was chosen because of her extensive experience in business and travel. “Liz has traveled the world, and we know she is comfortable with doing business with an international focus. Her potential is evident, and she remains one of our top performing team members. As such, she is the ideal candidate to help us expand our business into Mexico, and a key asset in helping us achieve consistent excellence in every one of our campaigns.”

Spending two weeks in the Mexico office, Liz worked closely with team members to develop a greater understanding of how to run successful campaigns. Simplicity was a key focus of the training sessions, focusing on playing the numbers with a straightforward approach in order to get results. Covering strategies for effective brand representation, business management, and talent development, the training sessions were well received by the Mexico team, while giving Liz the opportunity to gain vital experience in developing the skills of others.

According to Liz, her time in Mexico was highly beneficial in helping her achieve her career goals. “Most of my goals had to do with growth and networking. I wanted to see what worked in Mexico so it would work for me in the US, and vice-versa. I was excited to find that I had a lot to shape in terms of their approach, more than expected.” She continued, “Aside from helping develop their team and their market, I developed myself as well. I learned so much during these last two weeks, including how to overcome personal obstacles and barriers, and how to avoid the pitfalls that can cost you success, whether in business or in team development.” When asked how likely the success would be of this office she simply replied, “There is a lot of potential at this office, and I can see they are going places. Watch this space, as the team in Mexico starts to deliver our winning brand of in-person promotions to their community.”

Born in Patterson, NJ, Liz is an avid soccer fan, and cites Lionel Messi as her greatest inspiration. Widely regarded as the best soccer player in the world, he left his home country at the age of 13 to pursue his passion, and through hard work and dedication, he has risen to the very top of the sport internationally. Liz asserts that this is something that has inspired her work ethic, and underlines the value of hard work in achieving success.

The firm gives team members like Liz the chance to take on more responsibility as part of their structured approach to management training. According to Royal City Marketing CEO, the development in team members such as Liz is visible, and a huge part of what makes the company so successful in the campaigns they organize. “Liz has advanced significantly during her time with us, and through her positive outlook and exceptional communication skills, she has grown professional leaps and bounds. Now she’s one of our top performers, and a perfect candidate for further promotion in the future. By applying herself to the role, she is well on her way to management. Since we give every team member the chance to progress and develop their talent, we are able to ensure excellent resourcing for each of our campaigns.”

Royal City Marketing Helps Individuals Achieve Career Goals

As part of their commitment to delivering exceptional growth for their clients, Royal City Marketing has a packed calendar of training, networking and development events throughout the year. These events are designed to help team members rub elbows with other industry professionals, while providing direct knowledge, inspiration and motivation to perform more effectively. Events like the Keys to Success Conference are scheduled on a regular basis, giving team members the chance to build on experience gained in the field.

The Keys to Success Conference takes place in Dallas, TX on a quarterly basis, and the top two performing members in the team are invited to attend. The event sees up to six leading speakers from the direct marketing industry share their insights, tips and strategies through keynote presentations. At the same time, those in attendance have the chance to develop their personal networks, getting to know other industry professionals in a supportive training environment. For those at management level, the breakaway Top Leaders Meeting is a chance to get together with other high performing management individuals from across the country, with guest speakers focusing on specific elements of business management and growth.

According to one team member who attended the event recently, this was an invaluable opportunity for those lucky enough to be invited to attend. “I learned so much during the two-day event, and I came back to the office buzzing with ideas. The Keys to Success Conference is one of many training events organized throughout the year, and the whole team benefits from the impact of these high energy development meetings. I hope I have the chance to attend the Top Leaders Meeting someday, so I can learn even more from the experienced industry professionals leading these sessions.”

About Royal City Marketing

Royal City Marketing is a direct marketing company, representing consumer brands to the public. By reaching out to consumers on a personal level, the company builds bonds with customers that provide long-term brand value.

At the heart of the Royal City Marketing service are the highly effective client representatives, extensively trained in direct marketing techniques, business basics, and management. With every individual given the opportunity to train for a position in leadership, the company benefits from some of the top entrepreneurial talent in the country, developing the next generation of business superstars by working with people of all different backgrounds and skill sets.