“Offering residential, commercial and lots and land, SouthEast Real Estate Investments wanted to rebrand and pull all three of its property types under one umbrella instead of having separate sites,” explained Mitch Levinson, managing partner of mRELEVANCE. “We created a website that is attractive and user-friendly. At a glance, users will know the extent of the company’s offerings and can easily navigate through them.”
The site’s creative use of whimsical, distinguishable graphics helps users to immediately know where to click to navigate the various parts of the site.
“Filtering and sorting options were big priorities because we wanted to make sure that the website presented the information in a logical and consistent format,” continued Levinson. “The website does so in an organic way that allows SouthEast Real Estate Investments to help customers research and make decisions with just a click of a button.”
The website also includes printable hotsheets, a page for preferred lenders, an asset search option, buttons to follow the company on social media and a contact us page for any questions.
In order to help customers explore the new site, mRELEVANCE created an interactive social media campaign, On Target for Real Estate. This online scavenger hunt encourages participants to answer three questions about the site for a chance to win at $100 Target gift card. Promoted across several social media platforms, including Facebook, Twitter and Pinterest, the site runs through May 9. For more details regarding On Target, visit www.SEREI.net/
About Marketing RELEVANCE: mRELEVANCE, LLC creates relevant marketing and communications that reach audiences with focused and strategic messages. Through technology and creative content, messages are delivered to target markets to encourage customer action and interaction.
With offices in Atlanta and Chicago, mRELEVANCE can connect your company with buyers and build relevant relationships nationwide. For more information, visit www.MarketingRELEVANCE.com, Like us on Facebook at www.Facebook.com/