Together BridgePortfolio and ProTools™, through its risk profiling and portfolio construction system, RiskPro™, will provide an enhanced complete back office solution, enabling investment advisors and RIAs to further streamline their portfolio management tasks. Advisors will be able to open accounts, develop strategies and models, and trade with speed and convenience – no switching between screens, no multiple logins, nor having to trade separately on each custodial portal. Adding this revolutionary new investment tool to BridgePortfolio’s complete back office solutions further simplifies and reduces in house processes, allowing advisors to focus on their clients and increasing their bottom line.
In response to the new partnership, CEO of BridgePortfolio, Hal Sullivan, commented: “as a noted technology and services company, we continually strive to deliver leading edge solutions, such as RiskPro, to our investment advisors.” Nick Scalzo, CEO and founder of ProTools™ added: “the blend of services that we deliver together will dramatically improve the advisor-client relationship.”
BridgePortfolio’s mission is to help investment advisors and RIAs profitably deliver investment advisory services, including ETFs, mutual fund wrap model portfolios, SMA, and UMA programs. Founded in 2000, BridgePortfolio, with its parent company Insignis, processes $1.65 trillion in assets and 30,000 accounts each day. BridgePortfolio has developed a wide range of services that can be outsourced, including: trading and rebalancing, packaging and processing trade blocks, reporting, fee billing, private label website development and hosting, client portal, daily reconciliation, account opening, portfolio accounting, aggregation of held-away accounts, and more.
About The Elements Financial Group, LLC
The Elements Financial Group, and its subsidiary, ProTools™, are uniquely positioned as a premier solutions provider to the financial services industry, as they represent an unprecedented blend of talent and expertise from both the institutional and retail investment community (www.TEGAdvisor.com)