Sales Doctor Imparts The Importance of Effectively Communicating with Gen-Y Professionals

DALLAS - March 11, 2014 - PRLog -- David Tyson - also known as the Sales Doctor- owner of SalesTrac is empowering sales teams by teaching the importance of communicating across generations through his white paper “Why Performance from Gen-Y Salespeople is Important.” Tyson was inspired to research and develop training on cross-generational communications and work styles when numerous clients complained of having culture clashes with team members within different age brackets. One of the major complaints about Gen-Y team members from Baby Boomers and Gen-Xers was that “they are too social, self-interested and overly ambitious.”  The techniques taught by Tyson come from the Sandler Sales Training system, 30 years of experience in the sales industry and his 30 years of experience as the father of both Gen-X and Y children who happen to be salespeople as well.  “Gen Y grew up always asking “why.”  It’s a part of their DNA to ask questions.  If you take the time to explain “what” they need to do and “why” it’s important to their success, the results will be amazing”.

Tyson is available for speaking engagements on this and other topics pertaining to leadership and sales development. His sessions are designed to be beneficial for salespeople across all industries by helping them practically apply skills to effortlessly close business deals and maintain strong professional relationships.

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SalesTrac is a Sandler Training franchise, located in Dallas, Texas, focusing on building leadership and sales skills of small businesses to large enterprises. SalesTrac hosts numerous training and leadership events throughout the year. For information, visit salestrac.sandler.com