PRLog - March 6, 2014 - DALLAS -- A year and half back SEO was nothing but building back links and submitting website to any and every directory along with submitting the same article in 10 different websites to get the backlinks on the relevant keywords(spammy practice). As a result of that Search engines were bombarded with plenty of spam websites and spam submissions. Search Engine Giant Google decided to create two algorithms, Penguin and Panda to stop this and actually penalize the websites which are following such practices. Panda is penalizing the website for the duplicate content and Penguin is penalizing the website for spammy link building techniques in simplest possible terms.
Everything then came down to on page optimization, content marketing, link earning, guest blogging and press releases with very little high quality directory submissions. Previously any one and every one could have become SEO expert since all they had to do was data entry work, but with the new algorithms Google has actually come up with a great trend and only SEO experts with updated knowledge would survive in this industry, which is a great deal for us, since we belong to that community and we have less competitors to deal with in the long run.
SEO doesn't have a long list of activities now a days, but activities are being done in more unique fashion and thats what matters for the website rankings and traffic. Achieving just the rankings won't help, but getting the website up on high competition keywords is more beneficial but any SEO campaign should have a combination of high, medium and low competition keywords. The higher you build the brand value the better the website will do in terms of keywords and rankings.
There is another aspect of digital marketing which is Social Media. Focusing on social media marketing and sending out tweets, walls and G+ is absolutely as important as anything else, since social media is the fastest way to directly target your audience and hence attract direct traffic on your website.
With all said, Techtic Solutions thinks SEO & SMM are the best Digital and Online Marketing Techniques that can be obtained by any business and its just amazing to watch the keywords and rankings come up gradually, with an increase in traffic and online reputation.
Techtic Solutions reveals their SEO and SMM practices:
Once the website on which we need to start with SEO is known, SEO experts at Techtic ask for the details of the website, competitors and google analytics along with social media accounts in order to get the basic idea of what this business is, where it stands and who the competitors are.
Keyword Analysis, website analysis and competitor analysis is the next thing to be performed.
Once the keywords have been approved, a keyword mapping list for the website is created and the unique titles are updated on each page of the website.
The content writers at Techtic write few paragraphs about the website to submit the website in social bookmarking, classifieds and other off page places.
Local listings are created and sent for approval on major search engines.
In the meantime meta content for each page of the website is written which again are relevant to the page content.
After which the on page activities like alt tag for images, twitter card, open graph meta content, robots, canonicalization and other on issues are resolved.
Off page activities are then followed to maximize the benefits of on page optimization with unique press releases, classified submissions, social bookmarking, social media promotion, blogging and community postings.
Hope this is informative for any of the prospects to understand what you should be looking for if you hire Techtic Solutions for your online marketing success. It is very necessary for anyone to understand what activities are going to be performed for which you can directly contact us and we can share our packages with you and can also suggest you the best suitable package for your own website.
201 793 8324
201 793 8324