Top SEO Tools - Traffic Generating Tips for your site

March 29, 2014 - PRLog -- Search engine optimization (SEO) is an important factor to increasing traffic to your website.  Mastering SEO can be difficult, but learning the basics and applying them to your website is vital if you want people to find you through an internet search.

Knowing how to rank your site in the search engines is a valuable tool to learn and this blog post will give you the basic knowledge you need to start applying the techniques to your site so you can increase visitors and generate more traffic.

Search Engine Optimization Starter Guide
This article will help you understand some of the basics of SEO, but more importantly offer strategies to help you enhance your site so you can have higher rankings in the search engines.

This guide on search engine optimization should be a source for understanding why optimizing your site is important and you should gain some great insights to increasing your current search rankings.  The information below is fundamental elements you should use to enhance your site and these tips will help you get started right.

What is Search Engine Optimization?

Search engine optimization or SEO, is the process of enhancing a website with the intention of growing the number of people (generating traffic) that visit the site from search engines.  There are several different facets of SEO, from the content on your individual pages to the way other websites link to you from the World Wide Web.

Why is Search Engine Optimization Important?

Search engine optimization is important because the majority of traffic generated to websites is derived from the major commercial search engines like Bing, Google, and Yahoo.  Search engines provide targeted traffic to your site from people looking for what you have to say and/or what you have to offer.

Social media is a great way to generate traffic to your site, but search engine optimization is still the primary traffic generating approach.  The video below provided by MDG Advertising shows the battle between social media marketing and search engine optimization.

As shown in the video above the combination of search engine optimization and social media marketing is the best way to market your business and attract visitors to your site.  In the blog post the Advantages of Social Media Marketing (http://www.themogulmindset.com/advantages-of-social-media...), I discussed strategies and tools to enhance your social media marketing.

Search Engine Optimization Tips
The following tips will help you understand some basic elements of SEO that you should apply to your site so you can increase visitors to your site.  Search engine optimization can be complex but basic knowledge can help improve your website rankings in a matter of days.

http://youtu.be/Pg5EwXGaVas




How To Increase Search Engine Optimization
10 SEO Techniques

Include robots.txt file
Write a guest blog post
Use Google Insights
Maintenance is vital
Set Up Authorship

Produce fresh content


By default search engines crawl (explore) your entire site.  This can be unfavorable to your search engine rankings since some pages may not be relevant to the topics covered on your site (i.e. contact page, terms and conditions, privacy policy, etc.).  To exclude these pages include a robots.txt file, bygenerating the file and uploading it to the root directory on your website through your sites hosting company.

You should contact a competitor or similar website in your niche and ask to write a guest blog post.  By writing a guest post on a relevant site in your niche you will be able to link that post back to your main site.  This will show the search engines that the content on your site has relevance since a competitor or similar site is referencing your site.

Use Google Insights to determine the keywords you will choose for SEO on your site.  This site will show you the words people are actually searching for.  You do not want to try to ranks for terms that people are not looking for which will be a waste of your time and energy.  There is no need to optimize your site for words no one is looking for.

Search engine optimization is not something you do one time and then you are done.  Maintenance is vital to continued success of your blog or website.  You should always check for images that won’t load, broken links, and videos that have been removed by the host source and other broken paths that may exist on your pages.

Setup Google Authorship on your personal profile with Google plus.  This is a great way to build your name and brand around your product or service.  This will also help you stand out in search results since Google will recognize your brand and give you more credibility for your post.

Another vital strategy to increasing SEO on your site is to produce fresh content.  Search engines place your website higher in search results when they see you are creating new content on a regular basis.  This shows the search engines that your site is staying current and not becoming irrelevant over time.  If your business type does require you to produce fresh content on a regular basis, then you need to develop a blog on your website.   If you need an amazing blogging platform to utilize, click here (http://www.empowernetwork.com/almostasecret?id=emanilegac...).

TOP Search Engine Optimization Tools

For the top SEO tools and more information on search engine optimization visit the full blog post by click this link http://www.themogulmindset.com/top-seo-tools/