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Follow on Google News | Lapierre North America Announces Fully Renovated WebsiteBy: Verde Brand Communications “To kick off our first year in North America we designed the new LapierreBicycles.com with the primary goal of driving traffic to independent bicycle dealers, which is the only place where Lapierre is distributed,” Highlights: · Overall more aesthetically pleasing and visually stimulating, including more images and video content that the typical Lapierre customer demands · Comprehensive Lapierre technology (http://www.lapierrebicycles.com/ · Optimized for mobile, iPad, and tablet navigability, allowing users to quickly and conveniently access information about Lapierre bikes from anywhere · Designed to lead users through a virtual path to find the bike that is best suited for their riding needs · Contains updated bike detail pages that have more comprehensive product descriptions, specs, images, and information · A bike registration (http://www.lapierrebicycles.com/ · Easy-to-spot “Dealer Locator (http://www.lapierrebicycles.com/ Visit the updated site at www.LapierreBicycles.com and keep up with Lapierre North America on Facebook (https://www.facebook.com/ About Lapierre Bicycles: For more than 60 years, Lapierre has combined technological innovation, aesthetics, attention to detail and its experience in races and events around the world to offer the most beautiful and efficient bikes. Whatever you ride – road or MTB competition, leisure, sport or fitness – you will find the bike of your dreams in the Lapierre collection. All Lapierre bikes are created in France, where it is the leader of the high-end mountain bike segment, and Lapierre has now set its sights on the rest of the world. Media Contact: Lauren Fallert Verde Brand Communicaitons lfallert@verdepr.com 970-259-3555 End
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