Ambience: Celebratory, Festive, Philanthropic & Interactive
Venue: AlphaOne, Amritsar, Main GT Road
Attendee Profile: Opinion Leaders, Retailers, Media, Artists, Comedians, Shoppers, Corporates, NGOs, AAI Officials, Fortis Hospital’s Team and Celebrities
For Immediate Release
The team at AlphaOne is celebrating the 4th Anniversary of AlphaOne, Amritsar with fun-loving Amritsaris. The Anniversary Celebrations started on March 01, 2014 and will culminate on March 05, 2014.
On March 1st, the celebrations started on a reverent note with Akhand Path and Bhog followed by Langar. In the evening there was the traditional Lamp lighting in the Central Atrium. Thereafter, Team AlphaOne along with Mrs. Savita Bhatti, Mr. DPS Kharbanda, Commissioner MCA, Mr. Arvinder Bhatti, Mr. BN Sharma, Mr. Kulle Shah of Idiot Club and other stand-up comedians and artists paid tribute to the great Comedian, Jaspal Bhatti.
On March 2nd for their commitment and diligence to the smooth running of AlphaOne, team members, management and staff were also duly recognized and felicitated on the day.In the evening, there was a special Music Festival giving a never before experience to Amritsaris. AlphaOne also recognized the contributions of Mr. Suneel Dutt, Director, AAI, Amritsar, Team from Fortis Hospital, Ms. Indu Arora, Voice of Amritsar, and other active members and associates of their notable social initiatives, “Amritsar Sparkling” and “Be the Change Club”. Amritsaris thoroughly enjoyed the fun-filled evening with dance performances by in-house staff members of AlphaOne, Retailers and De-Boys Dance Group. The Alpha Team also for the third time gave Awards to recognize excellence in Retailing to the retailers at AlphaOne in several notable categories. The Awards brought the climax to the day’s celebrations.
Dr. Prodipta Sen addressed the media with the promise of adding further value to Amritsar. “It has been 4 years of phenomenal growth, success and satisfaction, thanks to the support, loyalty and patronage from all sections of Amritsar society. It is not only that we are in Amritsar, but also that we are ‘for’ the holy city. On the special occasion of our 4th Anniversary, we have made AlphaOne a 100% Wi-Fi zone. Based on market feedback for value merchandise, AlphaOne has now also developed a unique mall-in-mall concept covering over 100,000 sq. ft. to add further value to shopping and entertainment. As AlphaOne steps into another year, we are happy that we continue to stand strongly by our tagline, ‘Aithhe aao happy ho jao…Be here be happy! We have our loyal customer base of over 3 crores footfalls since the launch of AlphaOne in the Holy City.”
On March 4th, there would be a Special Surprise in Batala, Taran Taraan and many key areas in and around the city. On the 5th of March, the celebrations will culminate with a special musical extravaganza organized for all, along with other MC led activities, including interactive games and competitions would be held to keep the spirits high. Some of the special highlights include Stilt Walkers, Jugglers and Magicians performing at the Central Atrium. Besides, there has been a special Food Fest organized for all food lovers from 1st March till 5th March at Flavours.
Punjab's Largest Shopping, Entertainment and Food Destination, AlphaOne is positioned as the "happiest" place for fun loving Amritsaris. AlphaOne has brought several New International and National Brands to the city of Amritsar like, Being Human, S. Oliver, HyperCity, Shoppers Stop, to name a few. Amritsaris will soon witness new value-format store launches at AlphaOne like Aldo, Bata, among others. Fun Cinemas is also being renovated for providing a new and fresh feel experience to the audience.
AlphaOne in Amritsar has brought the much needed revitalization of the retail sector by constantly offering the best of national, international and regional brands and services while also retaining the substance of the vibrant Amritsari spirit.
For Further Information, please contact PR Grid –
Ajay Garkal/Jitendra Parmar/Richa Katiyar
Tel: 911141431044, 41431455, 29249364, +919810632344, and +919818410072