PRLog - Feb. 26, 2014 - ESCONDIDO, Calif. -- The martial arts industry has long suffered from inadequate ways to store and retain mouth guards used in sparring and full contact. The Retain-It™ is now available as the answer to this problem. Martial arts practitioners and sports enthusiasts of all types can benefit.
Mouth guards need protection too!
In the martial arts arena mandated dress code, use of protective gear, and intensive practice are hallmarks. Students attend multiple training classes each week that require use of protective gear (like mouth guards) to spar with. "We cut our teeth in the dental industry and want to offer the same product value and benefits to the sports industries starting with martial arts," said Pat Brooks, founder and chief executive officer of Les Idées. "The biggest challenge was to find the right blend of marketing strategy and consumer benefit." Martial arts practitioners are always looking for ways to help them manage their gear so they can focus on their sport.
Retain-It™ is offered ina large array of colors with the added ability to be imprinted or laser etched. This helps studios create identity and personalization. Students will now be able to buy customized product directly from the studio. With the Retain-It™ studios won't have to carry large inventories of replacement mouth guards and students will be able to manage their mouth guard more efficiently. "My son has lost or forgot four mouth guards in the last three months and the Retain-It™ has stopped it," said one happy parent. "He hasn't lost one since." It attaches to backpacks, belts, gym bags, purses, and more with a cool carabineer.
Les Idées, LLC is becoming a company to watch in developing unique storage solutions designed with martial arts studio owners in mind. Building on the exceptional value and easy use of Retain-It™ creates a winning way for martial artists to stop forgetting, losing, or damaging mouth guards. To find out more please review our website http://www.lesideesllc.com.
About Les Idées, LLC, home of Retain-It™
Les Idées, LLC (French for “the ideas” and pronounced “lazy day”) developed as a vehicle to convert ideas to practical reality in a variety of industries including healthcare, fitness, and personal improvement. The company created Retain-It™, a unique retainer and mouth guard storage solution, to give consumers an alternative to plastic retainer or mouth guard cases that are lost or damaged. The plastic cases are enclosed in the patent-pending neoprene zippered pouch. Consumers benefit from reduced financial impact of replacement and will be more inclined to pursue better methods of storing and protecting retainers and mouth guards. For more information visit our website http://www.LesIdeesLLC.com.