SE Connect Invests in Team Performance at Keys to Success Conference

ATLANTA - Feb. 20, 2014 - PRLog -- The company, which connects brands like the Atlanta Braves, Atlanta Silverbacks, Subway, Quiznos and Lego Land with pockets of targeted consumers through interactive marketing campaigns, emphasizes a person-centric approach to developing their business, helping clients achieve their end goals while driving the team, and the individuals in it, to surpass their objectives. A significant part of the approach relies on training team members to become independent, accomplished business thinkers. SE Connect’s comprehensive management training program is designed to take all new team members from entry level to management in around 6-10 months.

The management training program focuses on teaching a range of entrepreneurial skills and business disciplines, to equip individual team members with the knowledge and expertise needed to progress in their careers. As much about achieving team growth as individual growth, every new team member is expected to participate in the management training program, setting goals and targets for personal and collective performance. Over the course of their training, team members learn how to build a team of their own, orientated around delivering optimum results for clients in the direct marketing industry. Training modules cover different aspects of running a business, from cultivating a complete supply chain through to financial and banking skills and processes. On completion of the management training program, team members have the skills to develop their own business.

As team members progress through their entrepreneurial training, they may be eligible for promotion, or for further development opportunities, like the Keys to Success Conference in Dallas, TX.

SE Connect sent Assistant Director Andrew, and Account Manager Amir to the Conference, where they had the opportunity to learn how to effectively run a business, and how to manage a team with a view to delivering consistently impressive client results. According to a member of SE Connect management, the opportunity to learn from other industry professionals is one of the biggest benefits of this type of event. “When our team members go to the Dallas Conference, they have the opportunity to rub shoulders with some of the most effective professionals in their industry. This ensures they are able to see how others lead their businesses, manage their teams and ensure positive client relationships. For transforming individuals into key business leaders, these events are highly effective, and one of the cornerstone methods we use for ensuring every member of our team has the chance to develop their own careers.”

Learning from top industry professionals is one clear advantage of the Conference, with six presentations in the day from some of the leaders in their respective fields. Once a quarter, the top two or three performers from the team are invited to attend the Conference, on company sponsored trip, having been nominated by their Manager. These high energy events are designed to invigorate individuals, and to give them the passion and ideas to take their business careers forward.

Aside from the opportunity to learn business and industry-specific tips and strategies, attendees have the chance to meet other professionals, and to make fruitful industry contacts to help further their careers.

How SE Connect Achieves Collective and Individual Growth

SE Connect team members consistently strive to achieve their business objectives, and indeed their personal objectives to further their individual careers. As each team members invest their time and energy in improvement, more opportunities for promotion appear along the way. Over the last couple of months, these promotions have been at the forefront of the team’s agenda, given the need for new talent to drive the company along their growth trajectory. LaQuita was promoted to the position of Account Manager, coinciding with a new deal that will see SE Connect representing the Atlanta Braves for a 10^th consecutive season. As her CEO commented, “LaQuita’s promotion comes as a result of her hard work and dedication to the cause. By having her promoted, we gained a new leader, which is exciting for us.”

Account Managers like LaQuita are chosen based on their consistent performance in the team. By demonstrating their potential, other individuals can expect to follow suit. The position typically lasts for 3-6 months, during which time Account Managers are trained in management and business, along with the skills and discipline for them to operate effectively over a wider range of business functions. Account Managers are responsible for three to five store locations, and some five to seven marketing representatives. Further, promoted Account Managers are expected to take a more hands-on role in the recruitment and interviewing processes, in addition to establishing and developing long-term client relationships.

According to a spokesperson for SE Connect, the management training processes are highly effective in helping new team members go on to become business leaders. “The management training at SE Connect is second to none, and I speak from personal experience when I testify to the effectiveness and the results of this type of training. Since joining the company, I have had access to a wide range of new opportunities for personal and career development. Now that I’m in the position of hiring, I get to experience things from the other side, where I remain convinced of the value in this type of training and development.”

About SE Connect

SE Connect is a direct marketing company, specializing in representing sports, leisure and entertainment brands to a nationwide market. By connecting leading brands with new consumers right across Atlanta, the company has established a number of highly successful partnerships with some of the region’s most loved entertainment brands.

The firm’s exceptional results are only possible thanks to the hard work and ingenuity of their marketing representatives, and the wider team, who pull together to become more effective business leaders. By learning the ropes through intensive management training, every new team member at SE Connect quickly becomes an invaluable business leader, with the ability to take client campaigns and their own careers to the next level.