Computer Market Research Launches Improved Partner Platform

SAN DIEGO - Feb. 19, 2014 - PRLog -- Computer Market Research (CMR) has announced the launch of PartnerPortal, a channel management platform built to better serve clients through improved automation and quicker processing.

The key feature of Partner Portal is its ability to be configured entirely by the client. Prior to PartnerPortal, modifications to a channel module required custom programming by developers. PartnerPortal allows clients themselves to manage and create their own programs in a matter of minutes, as supposed to days or even weeks. PartnerPortal is also designed so that clients can easily modify the look and feel of their partner interface.

CEO of Computer Market Research, Del Heles, sees client configurability as a major improvement to channel productivity. “Vendors now have the ability to quickly define user and security roles within their channel and customize their own forms, among other things. I am confident that PartnerPortal will effectively streamline activities within our clients’ channels,” said Heles.

The initial release of PartnerPortal will feature CMR’s Co-op/MDF Management (http://www.computermarketresearch.com/solutions/coop-mdf) module. This particular module helps vendors to manage trade promotion marketing with their channel partners. For new clients, PartnerPortal will allow seamless integration into their existing portal using single sign-on (SSO), a session authentication process that permits a user to access multiple applications.

Transition Networks, a hardware manufacturer, will be one of the first CMR clients to adopt PartnerPortal and the Co-op/MDF module. For information of Transition Networks, visit their website at www.transition.com. For more information on Computer Market Researchand its PartnerPortal platform, please contact Ron Bostater at (858) 795-1021 x. 148, or visit www.computermarketresearch.com.

About Computer Market Research, Ltd.:

Headquartered in San Diego, California, Computer Market Research, Ltd. (CMR) delivers cost effective, technology-based applications and services to manufacturers across the globe. CMR aims to assist manufacturers in managing channel data, optimizing trade promotions, and maximizing the effectiveness of distribution channels. With over 30 years of industry experience, CMR’s award winning solutions convert data into intelligence.