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Tom Richer Named CRA Chief Sales & Marketing Officer

Tom Richer has joined the company as Chief Sales & Marketing officer (CSMO) to lead the sales and marketing organization.

 
PRLog - Feb. 17, 2014 - MANHATTAN, N.Y. -- New York, NY, February 17 2014 – CRA, an award-winning IT managed solutions firm, today announced that Tom Richer has joined the company as Chief Sales & Marketing officer (CSMO) to lead the sales and marketing organization. Richer brings more than 20 years of executive and hands-on experience in all facets of technology sales and marketing. In his capacity as CSMO, Richer will drive the go-to-market strategy for the CRA solutions portfolio and support CRA’s goal to drive revenue growth with an enhanced focus on customer engagement, strategic alliances and brand development.  He will be based in the firm’s corporate headquarters in New York City.

“As CRA delivers on its commitment to deliver value to our clients, Tom will ensure that we are communicating the value of our solutions to organizations that encounter challenges across their IT infrastructures. He brings in-depth sales and marketing experience in enterprise technology in both small and large companies, which we know will align perfectly with client needs,” says Chico Ramnarayan, Chief Executive Officer at CRA.  “Our investment in this new position reflects the company's commitment to increase customer engagement, brand awareness and customer satisfaction.”

From SMB to the Enterprise, organizations in the New York Metro area depend on CRA to manage and support their IT infrastructure through cost-effective managed solutions.  CRA provides a broad portfolio of managed IT solutions, including Managed Services, IT Professional Services, Helpdesk, and IT Staffing.

“Over the past twenty years, CRA has grown to become a highly regarded, leading managed IT solutions company with a broad portfolio of IT services and solutions that meets the needs of SMB organizations. As CRA expands into new markets and offers solutions for new clients, our go-to-market strategy needs to expand,” said Richer. “It is my goal to help drive CRA’s solutions portfolio and messages out to the marketplace, at the same time elevating CRA’s visibility as an IT industry leader.”

Prior to CRA, Richer has held a number of executive positions at Microsoft Corporation (MSFT), Hewlett-Packard Co. (HPQ), Cognizant Technology Solutions (CTS), and International Business Machines (IBM).  He also held the Chief Executive Officer position at consultancies Devlogics and CloudNow.  Richer is a graduate of the Johnson School at Cornell University, having earned an MBA degree. He also earned a Bachelor of Business Administration degree in MIS from Iona College.  Richer is an active community volunteer and currently serves on the board of his local youth soccer club.

“I have been particularly impressed by the loyalty and enthusiasm of CRA’s clients. It is exciting to join a company that is delivering innovative solutions that customers really care about, with a track record of growth and customer success to prove it. I am looking forward to introducing new customers to what CRA has to offer,” added Richer.

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About CRA

Founded in 1992 and based in New York, CRA, an award-winning IT managed solutions and certified Minority Business Enterprise, has been providing innovative managed support services and technology-based solutions for small and medium businesses, enterprises, and government agencies for over 20 years.  In 2013, CRA has landed on Nine Lives Media’s sixth-annual MSPmentor 501 Global Edition, a distinguished list and report identifying the world’s top 501 managed service providers (MSPs).  Learn more at www.crany.com.

Media Contact
Computer Resources of America
212-376-4040
***@crany.com

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Source:Computer Resources of America
Location:Manhattan - New York - United States
Industry:Business, Technology
Tags:ny it support, NYC IT Services, it support services, IT Remote Support
Last Updated:Feb 17, 2014
Shortcut:prlog.org/12283284
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