Boutique Mix launches new fashion website with focus on philanthropy

WASHINGTON - Feb. 13, 2014 - PRLog -- Online fashion boutique, Boutique Mix (www.boutiquemix.com) has launched its new online store with a fabulous collection of unique, stylish, sophisticated and seasonless apparel, jewelry, purses, fashion accessories and home goods.  All items, whether handmade or otherwise are sourced from around the globe, and have been created with love by some of the best indie and mainstream designers.  The launch kicks off with a stylish launch sale offering up to 75% off select items and free shipping.

While styling its clients in some of the hottest global looks is paramount to Boutique Mix, philanthropy ranks high for this online retailer.  Giving back to the community in a way that allows others to fuel their dreams and passions, and live their best lives possible is a major goal.  Supporting entrepreneurs in developing countries, working with others to provide medical resources to those fighting cancer, and educating children and providing them access to food, shelter and clothing are a few top priorities.   Boutique Mix has enhanced its “Do Good While You Shop” (DGWYS) campaign to involve customers.  Recipient organizations include Kiva, St. Jude’s Children’s Research Hospital, Children International, Plan USA and the Susan Komen Foundation.

When it comes to fashion, most shoppers are looking for something different; something unique and special.  Who wants to show to an event rocking the same look as the next gal?  Not most.   The brands stocked by Boutique Mix offer a wide selection of products to suit every taste and budget.  From the sophisticated upmarket shopper to the trendy, edgy fashionista, Boutique Mix makes fashion work for everyone. With a vast combination of unique and stylish clothing, jewelry, purses and fashion accessories, Boutique Mix is a one-step shopping destination.

The Boutique Mix fashion and home collection addresses common fashion questions ranging from “How to build a stylish wardrobe for less,” to “How to create a bohemian chic wardrobe,” and “How to dress for work.”   From the office to the cocktail party, the beach and beyond, Boutique Mix’s global collection of fashion essentials, including chic career dresses, party looks, jeans, tops and fashion accessories offers everyone the ability to create looks that add stylish value to one's closet.

Boutique Mix’s online store has been re-designed to be user-friendly with zoom-in features, high quality photos showcase the products from every possible angle and express checkout options.  In addition, the website offers curated mini shops featuring various gift shops (gifts under $10, anniversary gifts, birthday gifts), fashion trend shops (animal print fashion trends, African fashion, bold colors), and occasions shops (career and work wardrobe staples, resort collection and evening wear).

When it comes to social media, Boutique Mix offers a range of options to share photos and products with friends and family via Facebook, Pinterest, Instagram and Twitter, among others.  In addition to the main shop, is the Boutique Mix blog, “In the Fashion Mix,” that gives shoppers real life tips on how to rock various trends, including boho chic, animal print and pastel fashion trends, as well as what’s haute in the fashion world.  Readers can offer instant feedback via the comments section.

About Boutique Mix

Boutique Mix is a Washington DC-based online boutique offering accessible mainstream and indie designer fashion and accessories for everyone.   From handmade to fair trade, eco-friendly and contemporary, Boutique Mix carries brands that satisfy the fashion palette of even the pickiest shopper.   It offers a hassle-free, one-stop shopping experience for everyone.

Please visit www.boutiquemix.com or contact the store at info@boutiquemix.com.