Men's Health and StreamFIT.com Create Original Co-Branded Online Streaming Fitness Videos

MILWAUKEE - Feb. 12, 2014 - PRLog -- Men’s Health, the best-selling men’s fitness and lifestyle magazine, and StreamFIT.com, a Milwaukee-based streaming fitness video website, have  partnered to create co-branded online workout videos, it was announced today. This partnership marks a new distribution platform for Men’s Health fitness content and a new revenue generator for the brand.

StreamFIT.com maintains a catalog of more than 300 follow-along workout videos for all fitness levels and goals.  Through this partnership, StreamFIT is now the exclusive online streaming provider of Men’s Health’s popular DVD programs, including Speed Shred and 10-Minute Torchers. Additionally, Men’s Health will produce new follow-along workouts monthly that are inspired by the magazine’s fitness programs, and made available to StreamFIT customers around the world through a simple internet connection. Each video can easily be streamed to a user’s laptop, tablet, smartphone, and television.

StreamFIT.com was founded by BJ Gaddour, a Men’s Health Trainer and Advisor and the creator of several best-selling DVD series through Men’s Health. Gaddour is also the author of the forthcoming book entitled: Your Body is Your Barbell (Rodale Books).

“We are thrilled to partner with StreamFIT.com and B.J. Gaddour to provide our readers with the fitness content they want, on whatever device they want,” says Adam Campbell, Men’s Health Fitness Director. “StreamFIT literally brings the Men’s Health workouts to life on your television, laptop, tablet, and phone, with expert instruction and motivational coaching. Now our readers will be able to instantly stream real-time, full-length workouts from both the magazine and StreamFIT’s unparalleled library of fitness programs.”

“When I created StreamFIT.com, a partnership with a fitness powerhouse like Men’s Health was exactly what I envisioned,” says B.J. Gaddour, founder of StreamFIT.com. “Seeing this collaboration come to fruition is a dream come true, and most importantly, it’s what Men’s Health readers and StreamFIT.com users are yearning for.”

Users are able to stream all the workouts on StreamFIT.com through a monthly or annual membership. Additionally, users can stream four pre-selected videos per month, through a free advertiser-sponsored membership.