Zoood have established strong partnerships with leading hardware manufacturers, in particular Samsung and LG. The combined platforms provide key technologies for production and development which can offer notable advantages to businesses over their competitors in production quality and costs. The two popular brands have already developed app ready Smart TV’s and until a few years ago Zoood were running parallel lines with their compatible technology.
However, over the past two years ZOOOD developed apps directly for the LG and Samsung app stores in house, with an in-house tool called ePagewiz. This gave their expert team the necessary time to develop and test the production software - the result of which the company have taken a giant leap in advancing the available technology. They plan to stimulate app development on LG and Samsung Smart TV’s and drive their devices up to the next level by expanding the number of developers that will be developing for the market.
2012 was very much a year for 'out with the old, in with the new.' as Informa Telecoms & Media recorded fifty-four million sales of Smart TVs. Since their release developers have appreciated the potential that these modern TV's have but since there were no real software tools that allow for cost efficient development of apps they were reluctant to fully embrace them. An unfortunate result of this was that research rarely goes into anything that is not going to do well in the market. Despite their popularity in 2012, the adoption of the Smart TV has since been partially dictated by the amount of content that is available in the app stores. The Smart TV needed a lot more content and so ZOOOD software engineered the solution to that problem.
Nowadays televisions offer far more than just a selection of programmes to watch but they will always have entertainment value as well as bringing together family and friends. The TV is the most significantly used device in most average households, and with this new software its real capabilities are about to be realized. ZOOOD has over 330,000 authors, publishers and developers on its books and today they are ready to unleash their creative juices and are more than equipped to expand the LG and Samsung Smart TV app market!
Driving the Smart Content Generation
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