Trusted Quote Joins the LIFE Foundation’s Valentine’s Day Life Insurance Awareness Campaign

ROSEVILLE, Calif. - Feb. 5, 2014 - PRLog -- Trusted Quote, a top national life insurance brokerage, announces their Valentine’s Day awareness campaign to support the “Insure Your Love” movement founded by the nonprofit LIFE Foundation.

Every Valentine’s Day, the LIFE Foundation asks couples and families to “Insure Your Love.” With romance and love in the news prior to February 14, the LIFE Foundation reminds couples that life insurance is an integral part of a loving bond. It signifies the desire to provide for each other in the event of an unexpected death. The LIFE Foundation notes that 88% of women and 77% of men view life insurance as a way to express love for their family.

“Buying life insurance means you love someone,” says Ryan Pinney, Vice President of Sales & Marketing for Trusted Quote. “It’s as simple as that. It means you’re worried about what could happen to them if you passed away suddenly. If you have someone who depends on you financially, life insurance is important. Not only does it give your loved one peace of mind, it tells them your love is forever.”

To participate in the “Insure Your Love” campaign, Trusted Quote will share blog posts at http://www.trustedquote.com/blog, social media posts, web pages, videos, emails, and more that highlight the connection between love and life insurance. These materials are aimed at couples in all stages of life, from dating to engagement to marriage to parenthood and beyond. “Life insurance isn’t a traditional Valentine’s Day gift,” Pinney says, “but if we can educate people and help them see that it’s really motivated by love, we think more couples could see it as a very romantic gesture.” All materials and social media links are available at the company’s website, linked above.

According to the yearly Insurance Barometer Study by LIMRA and the LIFE Foundation, 75% of Americans say the main reason to buy life insurance is because you love your family. The 2013 survey revealed that 85% of respondents believe “most people need life insurance.” Yet only 62% actually owned a policy. One-third of those consumers think they’re underinsured, and worry about burdening relatives with the cost of burial, final expenses, and lost wages. From love to financial responsibility, there are a number of reasons to shop for life insurance this Valentine’s Day. Consumers are urged to comparison shop with brokers like Trusted Quote to get quality coverage at affordable rates.

About Trusted Quote

A leading national broker for insurance products, Trusted Quote brings consumers affordable life insurance quotes through their website, http://www.trustedquote.com. The company also provides quotes from top carriers in dental, vision, Medicare supplement, and long term care insurance. Located in Roseville, California, Trusted Quote is a division of Pinney Insurance Center, Inc.