1000 Mile Sportswear Ltd. continues its journey into the US with Shockoe Commerce Group

NEW YORK - Jan. 31, 2014 - PRLog -- 1000 Mile Sportswear Ltd., a specialty sportswear manufacturer based in Watford, England, continues its foray into the U.S. with a new partner in Shockoe Commerce Group (SCG). SCG is an Internet leader in retail sales for both yoga and fitness equipment. With a growing base of customers, SCG decided to expand their product lines to include specialty running socks for 2014.

SCG has been vetting several sock manufacturers through a rigorous testing process and after several months, decided to partner with 1000 Mile Sportswear Ltd. "We test our products by putting them through the ringer ourselves." said SCG CEO, Patrick Galleher. There are a number of runners on staff who help to provide input. "If it doesn't pass muster with us, then we don't carry it." Galleher went on to say both the global brand recognition of 1000 Mile Sportswear Ltd. and their unique, innovative products made for an attractive partnership.

SCG will be the first specialty online retailer to carry 1000 Mile socks. "We are delighted to work with SCG and see a great fit with their Internet distribution channels and our varied line of socks" said Charlotte Dover, Director of International Sales for 1000 Mile Sportswear Ltd. SCG currently stocks both sports and outdoor socks from 1000 Mile Sportswear Ltd. via the SCG Best Insoles portal (www.BestInsoles.com).

Why the name 1000 Mile? 1000 Mile Sportswear Ltd has a strong heritage and global reputation based on its double-layer sock and the provision of a blister-free guarantee; that is, its double layer performance socks will outlast 1,000 miles of use. The inner lining is made of Tactel^® a super wicking material, that keeps the foot dry and provides exceptional comfort while preventing friction from occurring directly to the skin which cause blisters. The double-layer blister free technology is also utilized throughout a number of their outdoor and leisure sock models for activities such as walking and hiking.

Today, the company continues to innovate by implementing new materials such as polyamide, Tactel^® and embedded copper fibers through Cupron^™in its socks. It prides itself on quality and is able to maintain high standards by keeping production close to home in both the United Kingdom and Europe. Its products are widely distributed throughout Asia and Europe.

SCG owns a number of leading sites in the lifestyle and fitness category that include: Yoga Direct (www.yogadirect.com), Yoga Accessories (www.yogaaccessories.com), Everything Yoga (www.everythingyoga.com), Best Insoles (www.bestinsoles.com), Footrite (www.footrite.com), Fitness Toys (www.fitnesstoys.com), and Insoles Fast (www.insolesfast.com).