In-House Branding Campaign: E Display Implements Interactive Solution at CANA Construction

CHICAGO - Jan. 28, 2014 - PRLog -- E Display Inc. has successfully implemented the ‘interactive touch screen solution’ at CANA Construction, Canada. This installation was part of the broader brand development exercise by CANA Construction and will help it obtain its in-house branding and renovation objectives.

According to details; the newly implemented interactive solution provides on-demand information about various elements. It allows users to access company biography, profile of its various divisions, briefs of its completed projects alongside date, time and weather updates.

Why CANA Construction Needed This?

CANA Construction was facing a range of challenges and wanted to counter them with some digital signage solution. Some of the key challenges were:

1: Unappealing lobby and welcome point were not promoting goodwill of the brand.

2: There was no quick information center for the visitors to quickly learn about the company and its accomplishments.

3: The guest lobby needed an appealing, fresh and vibrant look of the brand.

What Solution Was Implemented?

Providing Signage as a Service, E Display completed the project on hardware as well as software front. On the hardware front, a professional-grade, 55’’ interactive touchscreen LCD display was used, which was networked to a Media player. For that player, E Display deployed a signage application that resides on the Player.

The main touchscreen interface allows users to access: Company biography, profile of its various divisions, riefs of its completed projects, Date, Time and Weather Update. Additionally, it also displayed flash ads showcasing the projects.

The solution has an administration interface, which allows CANA staff to make changes/updates to the layout or the content at any time. To read details of the entire project, please visit: http://edisplayinc.wordpress.com/

Client Profile: CANA Group of Companies is a 70 year old celebrated corporate entity in Alberta. Since 1969, it has completed more than $5 billion worth construction management projects including Calgary International Airport, Hyatt Hotel and Convention Centre and Petro-Canada Centre.

About E Display:

E Display Inc. is a leading provider of cost-effective, turn-key digital signage and interactive solutions in all vertical segments. The company offers a wide range of custom solutions like; interactive displays, digital menu boards, flight information displays, hospitality signage, retail signage and window projection system to name a few. The solutions are powered by E Display’s industry leading Digital Signage Software. With offices in Calgary, Alberta and Chicago IL; E Display Inc. serves clients all across the United States and Canada.

For detailed information, visit their website at: www.edisplayinc.com.