Power Sports Market Report: 2013 Edition – New Reports by Koncept Analytics

DELHI/NCR, India - Jan. 27, 2014 - PRLog -- Generally power sports equipments are used by people in their leisure time. Power sports products are categorized into one of the following four categories: Off Road Vehicles (ORV), Snowmobiles, Personal Watercrafts (PWC) and Motorcycles.

Off road vehicles, vehicles that are capable of driving on and off paved or gravel surface, are further sub divided into two types namely, All-terrain Vehicles (ATV) and Side-by-side (SXS). ATVs are further segmented into utility ATV, sports ATV and children ATV. A land vehicle that is designed for winter travel on snow is called Snowmobile which is further classified into entry level, performance, touring, mountain and utility snowmobiles. Personal watercrafts segment of the power sports industry is divided into three models: stand-up, sit-down and multi-personal model. The fourth category of the power sports industry i.e. motorcycles, which are a three or two wheeled vehicle, vary considerably depending on the task they are designed for, are classified into five sub-segments: cruiser, sport, touring, standard, dual purpose, and dirt bike.

It is noteworthy that North America is the largest market for the power sports industry with the US being the market leader of the ATV and Snowmobile segments of the global power sports industry followed by Canada. Further, maximum heavy weight motorcycle registrations were noted for the US.

The key factors driving growth of the global power sports industry include improving economic conditions such as rising GDP and GNI, rising urban population apart from others. This enables individuals to spend more on the recreational activities in their day to day life. Some of the noteworthy trends and developments of this industry include increasing use of snowmobiles in North America, rising average cost of personal watercrafts in the US and age and income of the snowmobilers. However, the growth of power sports industry is hindered by the rising number of ATV- related injuries and deaths and rising environmental concerns.

The report contains a comprehensive analysis of the global power sports industry along with the study of its four sub segments. An intense competition is noted among few major players; Honda Motor, Yamaha Motor, Polaris industries, Harley Davidson and Arctic Cat. Polaris is the leading market player in both ATV and Side-by-Side vehicle segment. Apart from global competitive analysis, segment wise competitive landscape is also included in the report along with company profiles of the leading players in the market.

Table of Contents:

1. Overview

1.1 Off-Road Vehicles (ORV)

1.1.1 All-Terrain Vehicle (ATV)
1.1.2 Side-by-Side Vehicle

1.2 Snowmobiles

1.2.1 Entry Level
1.2.2 Performance Snowmobile
1.2.3 Touring Snowmobile
1.2.4 Mountain Snowmobile
1.2.5 Utility Snowmobile

1.3 Personal Watercrafts (PWC)

1.3.1 Stand-Up Models
1.3.2 Sit-Down Models
1.3.3 Multi-Person Models

1.4 Motorcycles

1.4.1 Cruiser
1.4.2 Sports
1.4.3 Touring
1.4.4 Dual Purpose
1.4.5 Dirt Bike

2. Global Power Sports Market
-Market Overview
-Market Volume

3. Off Road Vehicle (ORV) Market
-Market Volume
-Market Segments

3.1 All-Terrain Vehicles (ATV) Market

3.1.1 Global ATV Market
-Market Volume
-Regional Breakdown

3.1.2 North American ATV Market
-US Sales Volume
-Canadian Sales Volume

3.2 Side-by-Side Vehicle Market

3.2.1 Global Side-by-Side Market
-Market Volume
-Market Segments

4. Snowmobiles

4.1 Global Snowmobiles Market
-Market Volume
-Regional Breakdown

4.2 North American Snowmobile Market

4.2.1 The US
-Market Volume
-Total Registrations

4.2.2 Canada
-Market Volume
-Total Registrations

4.3 Snowmobile Market in Rest of the World
-Market Volume

5. Heavyweight Motorcycles

5.1 Global Market
5.2 North America
5.3 Europe

6. Personal Watercrafts (PWC)

6.1 Global PWC Market

6.2 The US Personal Watercraft Market
-Sales by Value
-Sales by Volume

7. Market Dynamics

7.1 Growth Drivers

7.1.1 Effect of GDP on Power Sports Market
7.1.2 Increasing GNI
7.1.3 Shift from Rural to Urban Regions

7.2 Key Trends

7.2.1 Snowmobilers’ Trends
7.2.2 Increased Use of Snowmobiles in North America
7.2.3 Increased Average Cost of Personal Watercraft in the US

7.3 Key Issues and Challenges

7.3.1 Rise in Number of ATV-Related Injuries and Deaths
7.3.2 Environmental Issues

8. Competitive Landscape

8.1 Competition by Segment

8.1.1 On Road Vehicle (ORV)
-All-Terrain Vehicle
-Side-by-Side Vehicle
8.1.2 Snowmobiles
8.1.3 Personal Watercrafts

8.2 Competition in North America

8.2.1 All-Terrain Vehicle
8.2.2 Snowmobiles

8.3 R&D Expense
8.4 High-Performance Side-by-Side Price Comparison

8.4.1 High Performance Side-by-Side 2-Seat
8.4.2 Premium High Performance Side-by-Side 2-Seat
8.4.3 High Performance Side-by-Side 4-Seat

9. Company Profiles

9.1 Yamaha Motor Co, Ltd.

9.1.1 Business Overview
9.1.2 Financial Highlights
9.1.3 Business Strategies
-Launch of Medium-Term Management Plan
-Unremitting Focus on Innovation

9.2 Honda Motor Co., Ltd.

9.2.1 Business Overview
9.2.2 Financial Overview
9.2.3 Business Strategies
-Growth through Global Expansion
-Focus on Technological Innovation

9.3 Harley Davidson

9.3.1 Business Overview
9.3.2 Financial Highlights
9.3.3 Business Strategies
-Expanding International Sales
-Focus on Product Innovation

9.4 Polaris Industries Inc.

9.4.1 Business Overview
9.4.2 Financial Highlights
9.4.3 Business Strategies
-Expansion through Acquisitions
-Rigorous R&D Activities

9.5 Arctic Cat

9.5.1 Business Overview
9.5.2 Financial Highlights
9.4.3 Business Strategies
-Expansion of Product Portfolio
-Product Innovation

List of Charts

Power Sports Vehicle Industry – Segments
Global Retail Unit Sales of Power Sports Products (excluding Motorcycles) (2007-2012)
Worldwide ORV Retail Sales (2007-2013E)
Global Off-Road Vehicle Share (2012)
Global Off-Road Vehicle Share (2013E)
Global ATV Retail Sales – by Volume (2007-2013E)
Global ATV Unit Sales – Share Breakdown by Country (2012)
North American ATV Market-Share by Region (2012E)
The US ATV Retail Sales – by Volume (2005-2012)
Canada ATV Retail Sales – by Volume (2005-2012)
Global Side-by-Side Sales – By Volume (2007-2013E)
Global Side-by-Side Sales – By Value (2011-2013E)
Worldwide Snowmobiles Sales – by Volume (2007-2013)
Snowmobile Unit Sales – Share Breakdown by Regions (2013)
Economic Impact of Snowmobiling-by Regions (2006-2013)
Snowmobiles Sales in the US – by Volume (2008-2013)
Snowmobiles Sales in Canada – by Volume (2008-2013)
Number of Jobs Generated by Snowmobiling Industry (2006-2013)
Snowmobiles Sales in Rest of World – By Volume (2008-2013)
Global On-road 500cc+ Motorcycles (2008-2012)
Heavyweight Motorcycle Registrations in the US (2005-2012)
European Heavyweight Motorcycle Registrations (2005-2012)


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Koncept Analytics

Vikas Gupta

(Business Development Manager)

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