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Follow on Google News | Underrated business model helping businesses boomBy: Steven Essa International webinar expert Steven Essa said webinars are a conversion generating machine if done right. “A well-run webinar can deliver a 10 per cent conversion rate,” he said. “Compare that with a measly one percent from a website. “But they are seriously underrated despite playing a leading-edge role in meeting the communications needs of businesses and organisations.” Steven said webinars are what teleconferencing was to business 10 years ago. “Webinars are a tool to not only train staff and allow people to work from home but are a fantastic tool for sales and marketing, for sharing business information and for generating an income,” he said. “They are cheap to run and can connect a business to a larger audience than just running a face-to-face seminar.” “Webinar marketing is a powerful way to significantly increase sales revenue in short space of time.” Steven Essa has been teaching people how to utilise webinars for five years. “There are people earning tens of thousands of dollars after doing a single webinar,” he said. “We are not talking about experienced internet marketers, but every day mums and dads, people with bricks and mortar businesses who are tapping into this new business model.” Sean Allison, from Perth, is one of those people. He attended one of Steven’s free seminars in two years ago. “I had no real business idea when I went. However, I was curious about what opportunities were out there as I was sick of working as an accountant,” “One of the things Steven does is select a person to demonstrate this strategy one. He takes a complete novice and within 48 hours has that person presenting a live webinar complete with a business and products. “I had to work with him. He has an amazing way of getting you to look at your skills and talents, helping you realise you have something of value to give. “I now work for myself and have a totally different life than when I was accountant.” A webinar is a web-based seminar or presentation viewed over live over the internet. It creates an interactive environment where the presenter can quickly and easily deliver their message. Steven said hosting a webinar is easy. “I have taken people who do not even have a business idea and with two days, they are successfully hosting a webinar and making money,” he said. “It is just all about finding your niche and trusting in your expertise because there are people out there who a time poor who want the information you have. ENDS For more information or interviews, contact Annette Densham 0478 718 041 Tour dates for Web Business Breakthrough Perth 31 Jan – 2 Feb Melbourne 28 Feb to 2 March Brisbane 7 – 9 March Sydney 14 – 16 March Colorado USA 9 – 11 May London 23 – 25 May End
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