In the past, SS Specialties has set a precedent for innovation and standing out at the show. According to Bannister, "Last year we made a concrete car that actually ran using all SS Specialties product for the body." Concrete is generally reserved for the road, and a car made from concrete is particularly rare. That type of creative thinking has helped Bannister's company become one of the industry leaders and earn all kinds of recognition.
The company takes pride in the number of awards it has been given, and the list is extensive. Bannister notes that they have won the "Most Innovative Products awards from The World of Concrete and Hanley Wood for the following products: SLICK’EM, One Day Floors, enCOUNTER, and Rainbow Waterborne Stain System." On top of that, Bannister himself has been recognized as one of the 10 most influential people in concrete and was inducted into the Decorative Concrete Hall of Fame in 2010.
It will be interesting to see what Bannister and his team will be able to come up with this year. Following up a concrete car might be difficult, but SS Specialties has a long track record of innovation and great ideas. Since the show does not start until the end of September, they have lots of time to customize their booth and create something that will please the crowd and help them remember the SS Specialties brand.