In seeking local artistic representation in Elmira, New York and the surrounding area, Raven has met with cold shoulders and silence. The local ‘Art’ centers and councils where one can pay for membership are some of the few venues where emerging artists are guaranteed to hang their work. So the potential for ‘Van Goghian’ frustration lingers if it were not for the internet.
With the world at our finger tips through computers, in this modern age of technology, the global reach is un-paralleled. For Raven, the emerging artist, the potential is unprecedented. Gaining visibility with online representation was Raven’s goal. Along with building his own website hhtp://www.julianraven.com Raven had listed his art with www.saatchionline.com, the online arm of the global art and design enterprise of the Saatchi Brothers.
Could it work? Since Saatchi online has developed this platform and has been representing artists from all over the world, they must be onto something. It is a huge step for buyers, collectors and the average person to buy original ‘Art’ from simply seeing it on a computer screen and reading the artist’s bio, especially if the artist is emerging and with few sales, gallery representation or shows.
Regardless of the obvious obstacles, the internet’s immediacy and personal experiential viewing viability makes it irresistible to the collector regardless of the hindrance of the computer screen. Enough can be seen to get a good idea of the size and quality of the work, and what an incredible global selection!
Raven has spent time creating digital montages of his work so it can be viewed in a living room or gallery setting. Saatchionline also has a feature where the paintings can be seen hanging on a virtual wall with a sofa and an image of a person to give a sense of the scale.
The chance to stumble upon the undiscovered artistic genius lies at the click of a mouse. So this interesting convergence has been created. The opportunity for the emerging artist to find an immediate global platform that is being viewed by potential buyers all over the world. And the creation of a pool of talent for the prospective collectors to purchase Art at far less that main street gallery prices is truly an artists dream.
For Julian Raven, after having works online for several months there seemed to be little interest. Raven became discouraged at times and began to consider that his work did not sell because of its large size and that this might have been an insurmountable difficulty in persuading buyers to purchase?
Well this all ended recently, during the last week of 2013. Saatchionline contacted Raven with the news that a collector was very interested in the painting ‘Late Fall’. This large 71 x 71” painting which had drawn much praise from his social media circles was now seriously being considered for purchase.
‘Late Fall’ sold to art collector Brian D., from New Jersey. His review of both the online purchasing experience, delivery and installation of the painting is as follows;
"We are so thrilled to have Julian Raven’s ‘Late Fall’ painting hanging in our living room. After discovering the painting on SatchiOnline.com, we couldn’t stop thinking about it. We love Julian’s unique style and use of bold colors. All of the other art collectors we know agreed that this is an extremely gifted emerging artist. The process of dealing with Satchi and Julian himself was absolutely a pleasure. It was so great to learn about the painting from the artist over the phone, so much so that my wife and I invited him to come to our home and hang the painting so we could meet him in person and meet our guests at a dinner party we hosted. We asked him to stay for the cocktail hour as we wanted our friends to meet such a gifted artist and special individual. We are so pleased to have purchased one of his many great pieces of artwork and can’t wait to see what else he will do next. He’s definitely one to follow. " Brian D., New Jersey.
For more information about the artist Julian Raven, please visit http://www.julianraven.com. Or http://www.facebook.com/
Elmira Art News
Elmira Art News