The Pink Otter Officially Launches New Preppy Online Boutique

ATLANTA - Jan. 13, 2014 - PRLog -- The Pink Otter announces the official launch of its online boutique store, ThePinkOtter.com. Dedicated to statement jewelry and other preppy accessories the boutique was founded by Nicole Hanks of Decatur, GA as a response to challenges finding unique coastal inspired accessories that were fashionable, affordable, and able to be used through across various fashion genres.

Influenced by resort and seaside leisure, Hanks has created a collection that draws from her favorite travels of the rocky shores of coastal communities of Maine’s shoreline, boutiques in Cape Cod and Newport, fashions found along the sugar white sand beaches of the Florida Panhandle and extensive influences from trips to the eastern and southern Caribbean. Nowhere has such a collection been created to date.

Nicole Hanks, Founder of The Pink Otter, comments, “We’re excited to launch The Pink Otter online boutique. The early response from the online community was greater than expected for the Atlanta-based business. Local orders are steady and we have also received orders as far away as Massachusetts and North Carolina.” She adds, “We intend to gradually build out the collection and are committed to keeping a small business feel, providing both superior value and selection than what young females can find in contemporary boutique stores.”

The Pink Otter currently specializes in bracelets, earrings, necklace sets, rings and specialty collections that are elephant inspired and resort influenced. A seaside collection is the jewel of the boutique, featuring starfish, anchor, sand dollar and sea turtle accessories.

Several trunk sales are being planned for early spring. The boutique is looking to add collegiate, sorority and other personalized merchandise to its collection later in 2014. For more information about The Pink Otter visit https://www.facebook.com/thepinkotter or http://thepinkotter.com/.

About The Pink Otter:
Established by Nicole Hanks of Decatur, GA, The Pink Otter is a modern online boutique aimed at providing statement jewelry, preppy accessories, and other resort and seaside inspired looks at affordable prices. The collection promotes various perspectives on the seaside lifestyle including fashions inspired by summer travels to the New England shoreline, the sugary white sands of Destin and the Florida panhandle, and the tropics of the eastern and southern Caribbean.