Horlicks Wizkids launches online campaign for students to participate in 2013 South Asia Finals

GURGAON, India - Dec. 31, 2013 - PRLog -- <City>, August , 2013: Horlicks Wizkids by Krayon - the most sought after inter-school cultural & literary competition - provides students with an opportunity to participate in Wizkids 2013 through an online campaign. Students can visit www.krayonevents.com/wizkids/contest to participate and stand a chance to get chosen for South Asia finals of Horlicks Wizkids held in November 2013. This is an exciting chance for students to be one amongst the finalists of Horlicks Wizkids South Asia 2013.  Scheduled to be held in Bangalore, this event attracts children across India, Pakistan, Sri Lanka and Nepal.

With more than 30 events in the field of arts, literature, painting, extra-curricular activities, Horlicks Wizkids is South Asia’s largest interschool fiesta for students from class 1 to 12. The winners of Horlicks Wizkids South Asia 2013 will earn scholarships worth one lakh rupees and a 5 day educational trip to Germany.

Commenting on the online participation of the programme, Mr. Jayant Singh, EVP - Marketing, GlaxoSmithKline Consumer Healthcare India said, “Horlicks Wizkids is one of the most exciting events that students and parents alike look forward to. With Wizkids, we aim to reach out to kids and provide them with a platform to showcase their talent and competencies. We are overwhelmed by the enthusiastic response that we receive from students across the country and neighboring nations. To widen the scope of Wizkids and ensure more students get an opportunity to participate, we have launched the online campaign of Wizkids. I would like to take this opportunity to invite students to come be a part of this vibrant fiesta.”

The contest is open till 30th September, 2013. Log on to the website, download the participation form, answer simple questions and submit it online. Post a telephonic interview round, 15 winners will be chosen to participate in the South Asia Finals.

For more information please log on to: http://www.horlicks.in/initiatives.aspx

About GlaxoSmithKline Consumer Healthcare Ltd

GSKCH is an associate of GlaxoSmithKline plc. of U.K, a global science based healthcare company. GSKCH has continually benefited from the technical and marketing inputs that have been available as a consequence of this association. GSKCH is the largest player in the health food drinks industry. The Company with its manufacturing plants located in Nabha, Rajahmundry and Sonepat has a total workforce of about 3500 people.

GSKCH has a strong marketing and distribution network in India comprising over 600 Distributors and direct coverage of over 750,000 retail outlets. Its flagship product, Horlicks, is a widely regarded and highly respected brand for over 125 years. The Company also manufactures and markets Boost, Viva and Maltova and in addition markets and distributes a number of products in diverse categories, which include prominent Brands such as Eno, Crocin and Iodex as well as products from the global portfolio like Sensodyne, Parodontax and Breathe Right